Data Analyst - Leaply

SKELAR
Warsaw
Workplace: HybridFull timeFunction: Data Analytics & Business IntelligenceExperience: 2+ yearsSkills: ["Analytical thinking","Communication","Collaboration","Problem-solving","Teamwork"]

Data-driven marketing analytics role owning measurement frameworks, reporting, A/B test evaluation, and LTV prediction within a fast-growing Health & Wellness product ecosystem. Partner with Performance Marketing to optimize spend, testing, and channel mix; build scalable data pipelines; foster an analytics culture across marketing and engineering collaboration.

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SKELAR
SKELAR
3 months ago

Data Analyst - Leaply

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Job Summary

Data-driven marketing analytics role owning measurement frameworks, reporting, A/B test evaluation, and LTV prediction within a fast-growing Health & Wellness product ecosystem. Partner with Performance Marketing to optimize spend, testing, and channel mix; build scalable data pipelines; foster an analytics culture across marketing and engineering collaboration.
Location: Warsaw
Workplace: Hybrid
Employment Type: Full time
Job Function: Data Analytics & Business Intelligence

Key Responsibilities

  • •Partner with the marketing team to sharpen day-to-day decision-making — from spend allocation to creative testing to channel mix
  • •Drive analytical culture across the marketing team — through training, self-service tooling, and enablement that turns data into a team capability, not an analyst service
  • •Prioritize and lead deep-dive research into our audience and how each segment translates into long-term unit economics
  • •Build out our AB test evaluation framework across funnels — set methodology, raise the quality bar, accelerate decision velocity
  • •Design and own the monitoring layer for key metrics and early warning signals — dashboards, AI assistants, Slack alerts.

Key Requirements

  • •2+ years in analytics for consumer apps or digital products, ideally subscription-based
  • •Strong SQL with hands-on experience on large datasets (BigQuery would be a plus)
  • •Proficiency with BI tools (Tableau preferred; Power BI, Looker). A track record of building automated reporting layers would be a plus
  • •Solid grasp of core marketing economics — CPM, LTV, CAC, ROAS — and how they connect to business decisions
  • •Comfort with experimentation methodology and statistical fundamentals — A/B test design, sample sizing, significance, power, common pitfalls
Experience:2+ yearsConsumer appsDigital products
Skills:Analytical thinkingCommunicationCollaborationProblem-solvingTeamwork
Languages:English
Tech Stack:SQLBigQueryTableauPower BILookerPythonAmplitudeDbtDataformSQLMesh

Company Brief

SKELAR
Skelar develops cloud-native software solutions and developer tools, focusing on bespoke SaaS products and technical consultancy to help organizations build and deploy scalable applications and integrations.
Industry: Developer Tools
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