Weave

5 days ago

Marketing Automations Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 12 hours agoStatus: Live

Job Summary

Lead marketing automation as a technical owner of Salesforce Marketing Cloud, administering SFMC workflows, Journey Builder journeys, and data extensions. Manage integration between Marketing Cloud and Salesforce CRM to ensure accurate lead routing and attribution. Own lead lifecycle, scoring, and status mapping, while driving database segmentation and data integrity for personalized nurturing—partnering with Demand Generation, Sales Operations, and Data teams and training internal users.

Location: Mexico

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Administer Salesforce Marketing Cloud, managing automation studio workflows, Journey Builder sequences, and data extensions.
•Ensure Marketing Cloud and Salesforce CRM integration for seamless data flow, lead routing, and campaign attribution.
•Own end-to-end lead management, including lead scoring models, status mapping, and automated routing to Sales.
•Develop and maintain database segmentation for personalized communications.
•Monitor system health and data cleanliness, and train internal teams on building journeys and email campaigns in SFMC.

Key Requirements

•7+ years of marketing operations experience managing enterprise marketing technology stacks in a B2B SaaS environment.
•Strong Salesforce Marketing Cloud expertise (Email Studio, Journey Builder, Automation Studio); SFMC certifications are highly preferred.
•Advanced Salesforce CRM proficiency, including objects, flows, and reporting workflows.
•Foundational MarTech coding skills: writing SQL for database segmentation/data manipulation and using HTML and CSS to customize dynamic email layouts.
•Experience building and optimizing lead lifecycles, including lead scoring and sales hand-off.

Experience:B2B SaaS

Skills:CollaborationProblem-solvingTrainingProactive mindsetData evaluation

Tech Stack:Salesforce Marketing CloudSFMCJourney BuilderAutomation StudioEmail StudioSalesforce CRMSalesforce Cloud NextData 360SQLHTMLCSSEmail clients

Company Brief

Weave

Provides an integrated communications and customer engagement platform for small and medium businesses, offering phone, messaging, appointment reminders, payments, and CRM tools to improve customer relationships and practice operations.

Industry: Enterprise Software

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Headquarters: Lehi, United States

Founded: 2008

Website LinkedIn

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Weave

5 days ago

Marketing Automations Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 12 hours agoStatus: Live

Job Summary

Location: Mexico

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Administer Salesforce Marketing Cloud, managing automation studio workflows, Journey Builder sequences, and data extensions.
•Ensure Marketing Cloud and Salesforce CRM integration for seamless data flow, lead routing, and campaign attribution.
•Own end-to-end lead management, including lead scoring models, status mapping, and automated routing to Sales.
•Develop and maintain database segmentation for personalized communications.
•Monitor system health and data cleanliness, and train internal teams on building journeys and email campaigns in SFMC.

Key Requirements

•7+ years of marketing operations experience managing enterprise marketing technology stacks in a B2B SaaS environment.
•Strong Salesforce Marketing Cloud expertise (Email Studio, Journey Builder, Automation Studio); SFMC certifications are highly preferred.
•Advanced Salesforce CRM proficiency, including objects, flows, and reporting workflows.
•Foundational MarTech coding skills: writing SQL for database segmentation/data manipulation and using HTML and CSS to customize dynamic email layouts.
•Experience building and optimizing lead lifecycles, including lead scoring and sales hand-off.

Experience:B2B SaaS

Skills:CollaborationProblem-solvingTrainingProactive mindsetData evaluation

Tech Stack:Salesforce Marketing CloudSFMCJourney BuilderAutomation StudioEmail StudioSalesforce CRMSalesforce Cloud NextData 360SQLHTMLCSSEmail clients

Company Brief

Weave

Industry: Enterprise Software

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Headquarters: Lehi, United States

Founded: 2008

Website LinkedIn