Paid Social Manager (Remote Canada)

Directive
Toronto, Ottawa, Vancouver, Montreal, Calgary, Canada
Workplace: RemoteFull timeFunction: Data Science & Machine LearningExperience: 2+ yearsSkills: ["Communication","Problem-solving","Organization","Time management","Collaboration"]

Lead and optimize paid social campaigns for B2B clients, focusing on LinkedIn and other platforms. Manage multiple mid-market and enterprise accounts, craft quarterly strategies, monitor budgets, and collaborate with directors to hit client goals. You’ll translate data into actionable insights, drive cross-sells, and ensure effective lead routing while working remotely with a US-facing but Canada-based team.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Directive
Directive
5 months ago

Paid Social Manager (Remote Canada)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 18 hours agoStatus: Live

Job Summary

Lead and optimize paid social campaigns for B2B clients, focusing on LinkedIn and other platforms. Manage multiple mid-market and enterprise accounts, craft quarterly strategies, monitor budgets, and collaborate with directors to hit client goals. You’ll translate data into actionable insights, drive cross-sells, and ensure effective lead routing while working remotely with a US-facing but Canada-based team.
Location: Toronto, Ottawa, Vancouver, Montreal, Calgary, Canada
Workplace: Remote
Employment Type: Full time
Job Function: Data Science & Machine Learning

Key Responsibilities

  • •Oversee and lead a collection of social media accounts
  • •Serve as direct support to client contacts
  • •Build strategies for clients each quarter
  • •Create, maintain, and optimize budgets for paid media campaigns
  • •Execute and optimize advertising campaigns within LinkedIn including ad copywriting, TAM development, and targeting to maximize ROI

Pay and Benefits

Perks:Health InsuranceDentalVision401kPaid LeaveLife Insurance

Key Requirements

  • •2+ years experience at a performance/digital marketing agency with hands-on experience supporting B2B clients
  • •Deep expertise in paid social advertising campaigns, specifically LinkedIn Ads
  • •Experience with LinkedIn Campaign Manager, ZoomInfo, 6Sense, and similar tools
  • •Strong understanding of paid search/paid social principles including keyword research, ad copywriting, bid management, and campaign optimization
  • •Ability to analyze campaign performance data using Google Analytics/GA4/Excel or similar tools and optimize accordingly
Experience:2+ yearsB2BDigital marketingSocial media
Skills:CommunicationProblem-solvingOrganizationTime managementCollaboration
Tech Stack:LinkedIn Campaign ManagerZoominfo6SenseGoogle AnalyticsGA4Excel

Company Brief

Directive
Directive is a B2B performance marketing agency specializing in SEO, PPC, content, paid media, and RevOps to drive predictable revenue for enterprise and SaaS clients.
Industry: Consulting
Company Size: Medium (51 to 250 employees)
Growth: Established Company
Headquarters: Irvine, United States
Founded: 2014
Glassdoor
Glassdoor: 2.7
WebsiteLinkedInGlassdoor