Visa Pay Customer Acquisition Lead

Visa
Democratic Republic of the Congo
Workplace: HybridFull timeFunction: Administration & Executive AssistanceExperience: 5+ yearsEducation: bachelorsSkills: ["Stakeholder management","Problem-solving","Communication","Data-driven decision-making","Commercial acumen"]

Drive the growth of new Visa Pay customers through direct and bank-led acquisition channels. Lead frontline acquisition teams and external agencies to achieve volume, quality, and CAC targets, and build acquisition playbooks with issuer partners, branches, and relationship managers. Partner closely with marketing and activation teams to align lead generation, onboarding, and post-acquisition engagement, while using market insights to improve value proposition, messaging, and channel effectiveness. Hybrid role.

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FursaFursa
Visa
Visa
2 months ago

Visa Pay Customer Acquisition Lead

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Last checked: 14 hours agoStatus: Live

Job Summary

Drive the growth of new Visa Pay customers through direct and bank-led acquisition channels. Lead frontline acquisition teams and external agencies to achieve volume, quality, and CAC targets, and build acquisition playbooks with issuer partners, branches, and relationship managers. Partner closely with marketing and activation teams to align lead generation, onboarding, and post-acquisition engagement, while using market insights to improve value proposition, messaging, and channel effectiveness. Hybrid role.
Location: Democratic Republic of the Congo
Workplace: Hybrid
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Manager level

Key Responsibilities

  • •Develop and execute customer acquisition plans by channel, geography, segment, and partner.
  • •Manage direct acquisition teams and/or agencies to achieve volume, quality, and CAC targets.
  • •Design and implement bank-led acquisition playbooks with issuer partners, branches, and relationship managers.
  • •Ensure high onboarding quality, including enrollment completion, KYC compliance, and qualified customer handoff.
  • •Track and optimize CAC, conversion rates, channel productivity, and funnel leakage; collaborate with marketing and activation teams to improve post-onboarding conversion.

Key Requirements

  • •Bachelor’s degree with 5+ years of relevant experience OR advanced degree with 2+ years of relevant experience.
  • •Experience in customer acquisition, field sales, channel management, or growth roles.
  • •Proven track record managing frontline teams or external partners against defined targets.
  • •Ability to develop structured playbooks and train field teams effectively.
  • •Strong stakeholder management experience, particularly with banks and cross-functional teams.
Experience:5+ yearsFintechDigital paymentsMobile money
Education:Bachelor's
Skills:Stakeholder managementProblem-solvingCommunicationData-driven decision-makingCommercial acumen

Company Brief

Visa
Global payments technology company that operates the VisaNet electronic payments network, facilitating credit, debit and digital transactions between consumers, merchants, financial institutions and governments worldwide.
Industry: Payments
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Francisco, United States
Founded: 1958
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Glassdoor: 3.8
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