Manager, Category Strategy
Campbell Soup
United States
Workplace: HybridFull timeUSD 113,800 - 156,500 annuallyFunction: Strategy & Corporate DevelopmentExperience: 6+ yearsEducation: bachelorsSkills: ["Analytical thinking","Strategic thinking","Storytelling","Presentation","Cross-functional collaboration"]Develop and refresh category strategy for an assigned CPG category, turning consumer, shopper, customer, and competitive insights into clear strategic frameworks. Create best-in-class shelving recommendations, assortment priorities, and retailer strategy, while maintaining a view of category trends and channel dynamics. Partner cross-functionally with Brand, Sales, Insights, and R&D to align strategy with innovation and commercial priorities. Deliver category narratives and analysis that inform RGM and innovation decisions.
