Associate Director, Paid Media (Remote US)

Directive
Atlanta, Austin, Dallas, Orlando, Richmond, Charlotte, Columbus, Detroit, Houston, Nashville, Philadelphia, Phoenix
Workplace: RemoteFull timeUSD 100,000 - 135,000 annuallyFunction: Executive & General ManagementSkills: ["Communication","Leadership","Problem-solving"]

Lead a pod-focused paid media practice for SaaS/tech clients, setting client goals, ensuring best-practice execution across channels, and removing blockers to drive client retention and profitability. Own cross-functional collaboration, analytics-driven optimization, and strategic storytelling to grow SQLs and customer acquisitions in a remote US context.

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Directive
Directive
3 months ago

Associate Director, Paid Media (Remote US)

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Last checked: 3 hours agoStatus: Live

Job Summary

Lead a pod-focused paid media practice for SaaS/tech clients, setting client goals, ensuring best-practice execution across channels, and removing blockers to drive client retention and profitability. Own cross-functional collaboration, analytics-driven optimization, and strategic storytelling to grow SQLs and customer acquisitions in a remote US context.
Location: Atlanta, Austin, Dallas, Orlando, Richmond, Charlotte, Columbus, Detroit, Houston, Nashville, Philadelphia, Phoenix
Workplace: Remote
Employment Type: Full time
Job Function: Executive & General Management

Key Responsibilities

  • •Goal Setting: Directly responsible for setting the goals for every client engagement in their pod.
  • •Best Practices: Ensure clients follow best practices across all channels and mediums, including LTV:CAC modeling, Customer Generation, Share of SERP, and Functional Content.
  • •Breakdown Barriers: Identify and remove roadblocks during 1x1 conversations with Strategists and develop action plans to progress strategies.
  • •Accountability: Lead with structure and clear communication, empowering the team with expectations and cadence.
  • •Other: Drive NSM attainment, CSAT targets, and bookings while staying ahead of industry trends, including AI and automation in marketing and operations.

Pay and Benefits

Salary: USD 100,000 - 135,000 annually
Perks:Paid Leave401kMedicalDentalVisionLife InsuranceDisabilityPaid Holidays

Key Requirements

  • •Strong leadership and people-management experience with the ability to set clear goals, cadence, and accountability for a team.
  • •Proven track record in paid media strategy and execution across multiple channels for SaaS/tech clients.
  • •Data-driven mindset with experience in LTV:CAC modeling, analytics, and reporting to inform decisions.
  • •Excellent communication and storytelling skills to align clients and internal teams around strategies and outcomes.
  • •Remote-work readiness with ability to operate in a fast-paced, hybrid/multi-location environment; proficient with collaboration tools.
Experience:SaaSTechMarketingB2BRemote work
Skills:CommunicationLeadershipProblem-solving
Languages:English
Tech Stack:ZoomSlackAnalyticsLTV:CAC modelingPaid media platforms

Company Brief

Directive
Directive is a B2B performance marketing agency specializing in SEO, PPC, content, paid media, and RevOps to drive predictable revenue for enterprise and SaaS clients.
Industry: Consulting
Company Size: Medium (51 to 250 employees)
Growth: Established Company
Headquarters: Irvine, United States
Founded: 2014
Glassdoor
Glassdoor: 2.7
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