Director, Global Marketing Operations

Snowflake
Menlo Park
Workplace: OnsiteFull timeUSD 276,000 - 362,200 annuallyFunction: Marketing & GrowthExperience: 10+ yearsSkills: ["Leadership","Process design","Automation mindset","Stakeholder alignment","Data-driven decision-making"]

Lead Snowflake’s global Marketing Operations organization, shaping scalable platforms, processes, and agentic marketing practices that power high-volume campaigns across regions. Own the evolution of integrated marketing ecosystems (Salesforce, Marketo, data/intent tools) and modernize marketing data architecture with strong governance. Design end-to-end lead lifecycle operations, drive experimentation and personalization, manage marketing ops budgets, and partner cross-functionally to ensure Snowflake’s demand engine scales efficiently and compliantly.

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Snowflake
Snowflake
7 months ago

Director, Global Marketing Operations

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Last checked: 8 hours agoStatus: Live

Job Summary

Lead Snowflake’s global Marketing Operations organization, shaping scalable platforms, processes, and agentic marketing practices that power high-volume campaigns across regions. Own the evolution of integrated marketing ecosystems (Salesforce, Marketo, data/intent tools) and modernize marketing data architecture with strong governance. Design end-to-end lead lifecycle operations, drive experimentation and personalization, manage marketing ops budgets, and partner cross-functionally to ensure Snowflake’s demand engine scales efficiently and compliantly.
Location: Menlo Park
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Director level

Key Responsibilities

  • •Own the vision and evolution of Snowflake’s marketing platforms, ensuring tools operate as an integrated ecosystem.
  • •Lead the implementation of an agentic marketing ops strategy to replace manual, time-consuming work and improve team efficiency.
  • •Audit and modernize marketing data architecture to ensure quality, accessibility, and governance across channels and regions.
  • •Design and standardize end-to-end lead lifecycle processes from response to MQL through handoff, nurturing, and measurement.
  • •Lead a global Marketing Operations team and manage agencies/external partners with clear ownership and accountability.

Pay and Benefits

Salary: USD 276,000 - 362,200 annually

Key Requirements

  • •10+ years of marketing operations experience, including 5+ years leading teams in high-growth B2B software environments.
  • •AI-forward experience applying automation, AI, and workflow orchestration to standardize processes and reduce manual effort.
  • •Deep expertise in top-of-funnel strategy, lead lifecycle management, and conversion optimization tied to pipeline impact.
  • •Experience managing agency and contract resources to extend capacity and accelerate modernization.
  • •Privacy, consent, and data governance framework expertise (e.g., GDPR, CCPA).
Experience:10+ yearsB2B softwareMarketing operationsDemand generationMartechData governance
Skills:LeadershipProcess designAutomation mindsetStakeholder alignmentData-driven decision-making
Tech Stack:Salesforce Sales CloudSalesforceMarketoOutreachSnowflakeLeanDataZoomInfoDemandbaseWorkatoClay

Company Brief

Snowflake
Provides a cloud-native data platform for data warehousing, data engineering, data science, and analytics, enabling organizations to store, process, and share large-scale data across multiple cloud providers with elastic scalability and performance.
Industry: Data Infrastructure
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Bozeman, United States
Founded: 2012
WebsiteLinkedIn