Senior Product Manager - Basketball Apparel, NCAA & Partnerships (Los Angeles, CA, US)

Adidas
Los Angeles
Workplace: HybridFull timeUSD 131,500 - 161,500 annuallyFunction: Product ManagementExperience: 8+ yearsEducation: bachelorsSkills: ["Communication","Collaboration","Leadership","Presentation","Organization"]

Own the category direction and seasonal product strategy for adidas Basketball NCAA and partnerships, turning athlete insights and consumer trends into apparel, uniform, and partnership collections. Lead cross-functional creation from brief through go-to-market milestones, partner with NCAA teams and licensees, and use sales data to optimize assortment, pricing, and inventory. Communicate global basketball POV across stakeholders and ensure on-time, margin-aware lifecycle performance.

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Adidas
Adidas
1 day ago

Senior Product Manager - Basketball Apparel, NCAA & Partnerships (Los Angeles, CA, US)

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Last checked: 13 hours agoStatus: Live

Job Summary

Own the category direction and seasonal product strategy for adidas Basketball NCAA and partnerships, turning athlete insights and consumer trends into apparel, uniform, and partnership collections. Lead cross-functional creation from brief through go-to-market milestones, partner with NCAA teams and licensees, and use sales data to optimize assortment, pricing, and inventory. Communicate global basketball POV across stakeholders and ensure on-time, margin-aware lifecycle performance.
Location: Los Angeles
Workplace: Hybrid
Employment Type: Full time
Job Function: Product Management
Seniority: Mid level

Key Responsibilities

  • •Set and execute category direction for NCAA and partnerships, creating and leading seasonal product strategies using sales data, consumer insights, and competitive analysis.
  • •Develop product ranges with both brand and commercial point of view, bringing athlete and consumer insights into concepts.
  • •Partner with go-to-market to create samples and sales tools that meet margin targets.
  • •Oversee end-to-end product lifecycle performance, using data to optimize assortments, pricing, and inventory productivity.
  • •Own communication and global basketball direction with NCAA teams, licensee partners, and cross-functional teams while honoring contractual needs.

Pay and Benefits

Salary: USD 131,500 - 161,500 annually
Perks:Health InsuranceDentalVision401kParental LeaveEducation Assistance

Key Requirements

  • •8+ years of product marketing experience with an apparel background, with a strong product point of view.
  • •Strong understanding of apparel product creation processes, including uniform, performance apparel, accessories, and graphics.
  • •Proven ability to lead cross-functional work and collaborate with internal teams and external partners.
  • •Ability to manage multiple seasons and tasks simultaneously in a fast-paced environment, with strong organization and attention to detail.
  • •Fluent in English and strong communication skills (interpersonal, written, verbal) including presentations that influence buy-in.
Experience:8+ yearsApparel
Education:Bachelor's in marketing/business /textile/fashion
Skills:CommunicationCollaborationLeadershipPresentationOrganization
Languages:English
Tech Stack:MS OfficePowerPointExcel

Company Brief

Adidas
Global sportswear company designing, manufacturing, and selling athletic footwear, apparel, and accessories. Serves consumers and athletes through branded products, direct-to-consumer retail, and wholesale channels worldwide.
Industry: Fashion & Apparel
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Herzogenaurach, Germany
Founded: 1949
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