1 day ago

Senior Account Executive (PR)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 22 hours agoStatus: Live

Job Summary

Plan and execute integrated communications programmes across earned, social, influencer, and digital channels. Partner with clients and account teams to develop strategic recommendations, deliver campaigns within scope, timelines, and budgets, and drive measurable business and reputation outcomes. Create compelling content, conduct audience and competitive research, and monitor performance using media monitoring, social listening, and data intelligence tools. Embed AI-enabled tools to support planning, ideation, content development, and optimisation.

Location: Kuala Lumpur

Workplace: Hybrid

Employment Type: Full time

Job Function: Sales

Seniority: Mid level

Key Responsibilities

•Support development and execution of integrated communications strategies and campaigns across media, influencer, digital, and social platforms.
•Manage day-to-day client relationships and ensure programmes are delivered within agreed scope, timelines, and budgets.
•Develop content such as media materials, reports, briefing documents, social content, and thought leadership pieces.
•Build and maintain relationships with media, influencers, content creators, and key stakeholders.
•Research audiences and use cultural, industry, and competitive insights to make recommendations; monitor, analyse, and report campaign performance.

Key Requirements

•Bachelor's degree in Communications, Public Relations, Journalism, Marketing, Business, or a related discipline.
•3-5 years of experience in public relations, communications, influencer marketing, digital communications, or a related field.
•Strong written and verbal communication skills in English, with ability to develop engaging content across multiple channels.
•Experience with integrated communications campaigns across earned, owned, social, influencer, and digital channels.
•Familiarity with Generative AI tools and the ability to interpret data, audience insights, media intelligence, and campaign analytics to inform recommendations.

Education:Bachelor's in Communications, Public Relations, Journalism, Marketing, Business, or a related discipline

Skills:CuriosityProactiveClient-focusedProject managementStakeholder management

Languages:English

Tech Stack:Generative AIMedia monitoringSocial listeningData intelligence toolsAI-enabled tools

Company Brief

Burson

Burson Global is a communications and public relations agency providing strategic PR, corporate communications, crisis management, media relations, and stakeholder engagement services to clients across industries to build reputation and manage public perception.

Industry: Professional Services

Website

Loading job details...

Preparing the role view and application actions.

Burson

1 day ago

Senior Account Executive (PR)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 22 hours agoStatus: Live

Job Summary

Location: Kuala Lumpur

Workplace: Hybrid

Employment Type: Full time

Job Function: Sales

Seniority: Mid level

Key Responsibilities

•Support development and execution of integrated communications strategies and campaigns across media, influencer, digital, and social platforms.
•Manage day-to-day client relationships and ensure programmes are delivered within agreed scope, timelines, and budgets.
•Develop content such as media materials, reports, briefing documents, social content, and thought leadership pieces.
•Build and maintain relationships with media, influencers, content creators, and key stakeholders.
•Research audiences and use cultural, industry, and competitive insights to make recommendations; monitor, analyse, and report campaign performance.

Key Requirements

•Bachelor's degree in Communications, Public Relations, Journalism, Marketing, Business, or a related discipline.
•3-5 years of experience in public relations, communications, influencer marketing, digital communications, or a related field.
•Strong written and verbal communication skills in English, with ability to develop engaging content across multiple channels.
•Experience with integrated communications campaigns across earned, owned, social, influencer, and digital channels.
•Familiarity with Generative AI tools and the ability to interpret data, audience insights, media intelligence, and campaign analytics to inform recommendations.

Education:Bachelor's in Communications, Public Relations, Journalism, Marketing, Business, or a related discipline

Skills:CuriosityProactiveClient-focusedProject managementStakeholder management

Languages:English

Tech Stack:Generative AIMedia monitoringSocial listeningData intelligence toolsAI-enabled tools

Company Brief

Burson

Industry: Professional Services

Website