Content Strategy Operation Expert - Lemon 8 - Japan/Thailand

ByteDance
Tokyo
Workplace: OnsiteFull timeFunction: Strategy & Corporate DevelopmentSkills: ["Strategic thinking","Logical reasoning","Communication","Teamwork","Problem-solving"]

Own Lemon8 content strategy and operations by analyzing in-app creation and consumption through user research and data. Combine global user insights with market demand to define medium- and long-term topics and goals. Drive high-quality authentic UGC growth via off-platform trend signals, creator/KOL strategy, and viral content operations, collaborating with Product, User Growth, and Marketing to increase popularity and reputation across target communities.

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FursaFursa
ByteDance
ByteDance
1 month ago

Content Strategy Operation Expert - Lemon 8 - Japan/Thailand

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Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 30 days agoStatus: Live
Reposted: similar role first listed 1 month ago

Job Summary

Own Lemon8 content strategy and operations by analyzing in-app creation and consumption through user research and data. Combine global user insights with market demand to define medium- and long-term topics and goals. Drive high-quality authentic UGC growth via off-platform trend signals, creator/KOL strategy, and viral content operations, collaborating with Product, User Growth, and Marketing to increase popularity and reputation across target communities.
Location: Tokyo
Workplace: Onsite
Employment Type: Full time
Job Function: Strategy & Corporate Development
Seniority: Mid level

Key Responsibilities

  • •Assess the current status of in-app content creation and consumption using user research and data analysis.
  • •Develop medium- and long-term content topics and goals by combining global user portraits and market demands.
  • •Increase the supply of high-quality authentic UGC posts using off-platform hot topics to boost UGC growth and engagement.
  • •Understand creator and KOL demands and create strategies to help creators grow and cultivate influential Lemon8 creators.
  • •Collaborate with Product, User Growth, and Marketing to raise popularity and reputation via viral content operations, event marketing, traditional advertising, and market promotion.

Key Requirements

  • •Strong strategic thinking and logical reasoning, able to independently formulate strategies using data analysis and content insight.
  • •Excellent communication and teamwork skills, with the ability to break down and deliver targets independently or lead a team.
  • •High sensitivity to content trends and familiarity with social media operations and internet product growth methodologies.
  • •Manage in-app content creation and consumption status through user research and data analysis.
  • •Coordinate with Product, User Growth, and Marketing teams to drive content and product growth.
Experience:Social mediaUGCInternet product growth
Skills:Strategic thinkingLogical reasoningCommunicationTeamworkProblem-solving

Company Brief

ByteDance
Develops consumer internet and content platforms, including TikTok and other apps for short-form video, news, and entertainment. It also builds advertising, commerce, and creator tools that connect audiences, brands, and publishers across global markets.
Industry: Digital Media
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Established Company
Headquarters: Beijing, China
Founded: 2012
WebsiteLinkedIn