Public Relations & Communications Associate

Lalamove
Ho Chi Minh City
Workplace: OnsiteFull timeFunction: Communications, PR & CommunityExperience: 2+ yearsEducation: bachelorsSkills: ["Written communication","Verbal communication","Relationship management","Negotiation","Interpersonal skills","Organizational skills","Project management","Attention to detail","Creativity","Problem-solving","Self-motivation","Ability to work independently","Ability to work in a team","Fast-paced environment management"]

Drive Lalamove’s brand presence in Ho Chi Minh City by combining PR and SEO-focused content work. Research keywords and competitors, optimize web content, and measure performance using analytics and SEO tools. Plan and execute media pitches, news releases, speeches, and PR events, while managing sensitive public issues and nurturing ongoing media relationships. Support PR & communications planning, budgeting, and campaign documentation.

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Lalamove
Lalamove
2 days ago

Public Relations & Communications Associate

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Last checked: 11 hours agoStatus: Live

Job Summary

Drive Lalamove’s brand presence in Ho Chi Minh City by combining PR and SEO-focused content work. Research keywords and competitors, optimize web content, and measure performance using analytics and SEO tools. Plan and execute media pitches, news releases, speeches, and PR events, while managing sensitive public issues and nurturing ongoing media relationships. Support PR & communications planning, budgeting, and campaign documentation.
Location: Ho Chi Minh City
Workplace: Onsite
Employment Type: Full time
Job Function: Communications, PR & Community
Seniority: Mid level

Key Responsibilities

  • •Conduct keyword research and competitive analysis; optimize website content for on-page/off-page SEO to improve rankings.
  • •Develop and execute content strategy and produce SEO-optimized content (blog posts, articles, landing pages) to increase organic traffic.
  • •Monitor and analyze content performance using Google Analytics, Google Search Console, and SEO tools like SEMrush and Ahrefs.
  • •Develop and edit media pitches, news releases, speeches, articles, and interviews to generate positive coverage.
  • •Plan and execute press conferences/media briefings and manage sensitive public issues to protect the brand’s reputation.

Key Requirements

  • •Bachelor’s degree in Communications, PR, Journalism, Marketing, or a related field.
  • •At least 2 years hands-on experience in Content & PR.
  • •Proven experience in Content, PR and media relations.
  • •Strong written and verbal communication skills to craft clear, persuasive messages.
  • •Strong organizational/project management skills and the ability to manage multiple projects in a fast-paced environment.
Experience:2+ yearsContentPRMedia relationsSEOPublic relations
Education:Bachelor's in Communications, PR, Journalism, Marketing (or related field)
Skills:Written communicationVerbal communicationRelationship managementNegotiationInterpersonal skillsOrganizational skillsProject managementAttention to detailCreativityProblem-solvingSelf-motivationAbility to work independentlyAbility to work in a teamFast-paced environment management
Languages:English
Tech Stack:SEOGoogle AnalyticsGoogle Search ConsoleSEMrushAhrefsContent strategyLanding pages

Company Brief

Lalamove
On-demand logistics platform providing same-day delivery, courier, and freight services for individuals and businesses across urban centers, connecting drivers with customers via a mobile and web app.
Industry: Last Mile Delivery
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series E+
Headquarters: Hong Kong, Hong Kong
Founded: 2013
WebsiteLinkedIn