Marketing Manager Spain & Italy (all genders) - parental leave cover

Zalando
Berlin
Workplace: OnsiteContractFunction: Marketing & GrowthExperience: 3+ yearsSkills: ["Creative problem solving","Stakeholder management","Media planning","Budget management","Analytics and reporting","Brand consistency","Communication"]

Own local marketing strategy for Spain, strengthening the Zalando brand and driving traffic to the Spain site and app. Manage marketing budgeting, media planning, and cross-channel execution in collaboration with internal teams and agencies, including creative and influencer partners. Localize global campaigns, develop additional market activities using customer insights, and ensure consistent brand communication and KPI management. This is a limited parental leave cover contract until 31.07.2027.

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Zalando
Zalando
13 hours ago

Marketing Manager Spain & Italy (all genders) - parental leave cover

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Last checked: 13 hours agoStatus: Live

Job Summary

Own local marketing strategy for Spain, strengthening the Zalando brand and driving traffic to the Spain site and app. Manage marketing budgeting, media planning, and cross-channel execution in collaboration with internal teams and agencies, including creative and influencer partners. Localize global campaigns, develop additional market activities using customer insights, and ensure consistent brand communication and KPI management. This is a limited parental leave cover contract until 31.07.2027.
Location: Berlin
Workplace: Onsite
Employment Type: Contract
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Implement local touchpoint and media strategy for the Spanish market aligned with country and overall marketing strategy.
  • •Manage the Spanish marketing budget, including spend planning and reporting, with the Team Lead and Cluster Marketing Head.
  • •Steer local creative and influencer marketing agencies to ensure campaign execution in alignment with leadership.
  • •Collaborate with the Media Go to Market team to implement the media strategy and plan.
  • •Localize and execute global campaigns, develop additional local activities based on insights and growth sources, and maintain consistent brand communication (tone of voice) across touchpoints.

Pay and Benefits

Perks:Paid LeaveVolunteeringEquityRelocationGym MembershipHealth InsuranceCounseling

Key Requirements

  • •Degree in Business Administration or Marketing and strong understanding of offline and online marketing channels with strategic media planning.
  • •3+ years of professional marketing experience, preferably in B2C and consumer goods.
  • •Experience in the fashion or beauty industry is a plus.
  • •Creative problem-solving skills with a strong focus on impact.
  • •Native Spanish speaker with fluent English, strong stakeholder management, and excellent Excel and PowerPoint for analytical and reporting work.
Experience:3+ yearsB2CConsumer goodsFashionBeauty
Skills:Creative problem solvingStakeholder managementMedia planningBudget managementAnalytics and reportingBrand consistencyCommunication
Languages:SpanishEnglish
Tech Stack:ExcelPowerPoint

Company Brief

Zalando
Zalando operates a leading European online marketplace for fashion and lifestyle products, offering clothing, shoes and accessories from international brands and local labels, plus logistics and marketing services to partner brands and retailers.
Industry: Online Marketplaces
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Berlin, Germany
Founded: 2008
WebsiteLinkedIn