Manager, Programmatic Strategy

NBC Universal
New York
Workplace: HybridFull timeUSD 95,000 - 120,000 annuallyFunction: Strategy & Corporate DevelopmentSkills: ["Communication","Presentation","Analytical thinking","Organizational skills","Attention to detail"]

Own strategy and business planning for programmatic supply enablement and emerging ad products, including live events, OEM supply, ad innovation, and performance partners. Collaborate with Sales, Ad Operations, Product, Planning, and Marketing to commercialize and launch new capabilities—driving adoption, revenue growth, and operational efficiency. Lead end-to-end enablement from testing through post-launch KPI measurement, manage partner integrations, and monitor OEM supply performance for contractual compliance.

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NBC Universal
NBC Universal
5 days ago

Manager, Programmatic Strategy

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Last checked: 11 hours agoStatus: Live

Job Summary

Own strategy and business planning for programmatic supply enablement and emerging ad products, including live events, OEM supply, ad innovation, and performance partners. Collaborate with Sales, Ad Operations, Product, Planning, and Marketing to commercialize and launch new capabilities—driving adoption, revenue growth, and operational efficiency. Lead end-to-end enablement from testing through post-launch KPI measurement, manage partner integrations, and monitor OEM supply performance for contractual compliance.
Location: New York
Workplace: Hybrid
Employment Type: Full time
Job Function: Strategy & Corporate Development

Key Responsibilities

  • •Own strategy and business plans for programmatic supply enablement and emerging products, leveraging business and performance insights to evaluate initiatives and optimize partner performance
  • •Drive programmatic supply enablement for live events and emerging ad innovation products, including partnering to bring new inventory and ad formats to market and expand demand access
  • •Lead end-to-end product commercialization for programmatic supply enablement efforts from testing and pilots through beta, go-to-market, stakeholder enablement, launch, and post-launch measurement
  • •Partner cross-functionally to develop go-to-market strategies, positioning, sales enablement materials, training, and commercialization plans for new programmatic products
  • •Manage OEM supply by pacing inventory deals, troubleshooting delivery/performance issues, onboarding new opportunities, and ensuring compliance with contractual and operational requirements

Pay and Benefits

Salary: USD 95,000 - 120,000 annually
Perks:Health InsuranceDentalVision401kPaid Leave

Key Requirements

  • •Bachelor’s degree or equivalent experience
  • •5+ years of experience working in programmatic for a leading corporation, agency, technology platform, and/or management consulting firm
  • •Strong written, verbal, and interpersonal communication to present results of complex analyses
  • •Strong PowerPoint skills to summarize analyses into clear slides
  • •Expert Excel proficiency with large datasets and consolidation (e.g., pivot tables, SUMIF formulas)
Experience:Programmatic advertisingAd techDigital mediaTelevisionMedia and entertainment
Skills:CommunicationPresentationAnalytical thinkingOrganizational skillsAttention to detail
Languages:English
Tech Stack:PowerPointExcelPivot tablesSUMIF

Company Brief

NBC Universal
NBCUniversal is a global media and entertainment company producing and distributing film, television, news, sports and streaming content, and operating theme parks and consumer experiences across a portfolio of well-known brands including NBC, Universal Pictures and Peacock.
Industry: Film & Television
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Established Company
Headquarters: New York City, United States
Founded: 2004
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