Founding Account Executive – Nordics

Tacto
Munich
Workplace: OnsiteFull timeFunction: SalesSkills: ["Proactive pipeline generation","Stakeholder management","Value-based selling","Entrepreneurial mindset"]

Own the Nordics go-to-market for Tacto’s procurement intelligence platform, from defining the ICP and target accounts to winning the first deals and reference logos. Run the full B2B SaaS sales cycle, including discovery, demos, ERP-based ROI business cases, and closing. Partner with the expansion team to build outbound motions (messaging, sequences, segments, channels) and coordinate marketing to generate pipeline, while feeding insights back to Product and Leadership.

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Tacto
Tacto
4 days ago

Founding Account Executive – Nordics

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Last checked: 15 hours agoStatus: Live

Job Summary

Own the Nordics go-to-market for Tacto’s procurement intelligence platform, from defining the ICP and target accounts to winning the first deals and reference logos. Run the full B2B SaaS sales cycle, including discovery, demos, ERP-based ROI business cases, and closing. Partner with the expansion team to build outbound motions (messaging, sequences, segments, channels) and coordinate marketing to generate pipeline, while feeding insights back to Product and Leadership.
Location: Munich
Workplace: Onsite
Employment Type: Full time
Job Function: Sales
Seniority: Mid level

Key Responsibilities

  • •Develop the Nordics market end to end: sharpen the ICP, define target accounts, win first deals, and establish the growth foundation.
  • •Run the full sales cycle including discovery, demos, analyzing ERP data for business value, building ROI cases, and closing.
  • •Co-develop the outbound playbook with the expansion team (messaging, sequences, segments, and channels).
  • •Coordinate marketing activities to generate pipeline in the market.
  • •Feed structured market insights back to Product, Marketing, and Leadership to shape international expansion.
Travel: Low travel

Pay and Benefits

Equity and Bonus:Equity
Perks:EquityLearning BudgetPension

Key Requirements

  • •Several years of full-cycle closing experience in B2B SaaS, ideally selling complex/technical products and multi-stakeholder deals.
  • •Entrepreneurial mindset to build and own a market outcome and figure out the motion when none exists locally yet.
  • •Hands-on, self-driven approach to proactively generate pipeline and carry a quota.
  • •Ability to understand complex products and sell value over features, translating technical depth into business impact.
  • •Fluent business-level English; Swedish, Danish, Norwegian, or Finnish is a strong plus.
Experience:B2B SaaSProcurementManufacturing
Skills:Proactive pipeline generationStakeholder managementValue-based sellingEntrepreneurial mindset
Languages:EnglishSwedishDanishNorwegianFinnish

Company Brief

Tacto
Tacto provides AI-powered solutions that help frontline and sales teams capture customer insights, automate note-taking, and surface actionable recommendations to improve engagement, productivity, and decision-making in field operations.
Industry: Enterprise Software
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