Product Marketing Lead

Duolingo
New York
Workplace: OnsiteFull timeUSD 163,200 - 244,800 annuallyFunction: Marketing & GrowthExperience: 8+ yearsSkills: ["Communication","Facilitation","Collaboration","Problem-solving","Stakeholder management"]

Lead the go-to-market strategy for top Duolingo product bets by aligning cross-functional teams to define audiences, sharpen positioning, plan launches, and drive adoption from insight to impact. Collaborate with Product, Brand, Performance, Comms, BD, and Analytics to ensure focused, scalable launches with measurable outcomes.

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FursaFursa
Duolingo
Duolingo
2 months ago

Product Marketing Lead

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Source: Company careers pageValidated by: Fursa AI
Last checked: 9 hours agoStatus: Live

Job Summary

Lead the go-to-market strategy for top Duolingo product bets by aligning cross-functional teams to define audiences, sharpen positioning, plan launches, and drive adoption from insight to impact. Collaborate with Product, Brand, Performance, Comms, BD, and Analytics to ensure focused, scalable launches with measurable outcomes.
Location: New York
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Lead audience definition, value proposition, and positioning for priority products/features; align cross-functional partners on who the products are for and how we will win in the market.
  • •Own the go-to-market strategy and launch plan for high-impact bets; coordinate in-app moments and external channels to drive awareness and adoption.
  • •Be the voice of the consumer by gathering consumer and market insights to help inform product decisions.
  • •Translate strategy into clear requirements, milestones, owners, and success metrics; run rituals and keep documentation tight and current.
  • •Partner with Product to sequence experiments and announcements; use early signals to shape story, targeting, and channel mix before, during, and after launch.

Pay and Benefits

Salary: USD 163,200 - 244,800 annually

Key Requirements

  • •8+ years in product marketing, product strategy or equivalent go-to-market roles in consumer tech, gaming, or subscription products, owning positioning and launches end-to-end with demonstrable business impact.
Experience:8+ yearsConsumer techGamingSubscription products
Skills:CommunicationFacilitationCollaborationProblem-solvingStakeholder management
Languages:English

Company Brief

Duolingo
Duolingo develops a gamified language-learning platform offering courses, practice exercises, and assessment tools for learners worldwide via web and mobile apps, using adaptive algorithms and motivational features to drive engagement and retention.
Industry: EdTech
Company Size: Enterprise (1,001+ employees)
Revenue: USD 500M to 1B
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Pittsburgh, United States
Founded: 2011
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