6 days ago

Marketing Operations Specialist III

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Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 11 hours agoStatus: Live

Job Summary

Own the operational side of Marketo as part of the Marketing Operations team, ensuring scalable configuration, implementation, and maintenance of marketing programs. Provide day-to-day end-user support for data management, list imports, Marketo Insights, and troubleshooting. Maintain Marketo–Salesforce integration, manage lead scoring and lifecycle workflows, and oversee key Marketo integrations (e.g., On24 and BrightTalk). Partner with corporate/revenue marketing and digital teams to support email strategy, deliverability, compliance, and reporting.

Location: United States

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Ensure scalable configuration, implementation, and maintenance of marketing programs within Marketo.
•Provide day-to-day end user support for list imports, mass updates, Marketo Insights, data management, and troubleshooting errors.
•Support ticket assignment and help coordinate project efforts and prioritization as a team lead.
•Partner with corporate and revenue marketing teams on campaign strategy kickoffs and best practices, status, and post-campaign reporting.
•Maintain demand funnel workflows (lead scoring and lead lifecycle), manage opt-in/opt-out and compliance workflows, and ensure deliverability via email and SPAM compliance; oversee Marketo integrations (e.g., On24 and BrightTalk) and the Marketo–Salesforce connection.

Pay and Benefits

Salary: USD 96,800 - 145,200 annually

Equity and Bonus:Equity

Key Requirements

•5+ years of experience in Marketing Operations/Automation roles.
•Previous experience as a Marketo Admin required.
•Deep understanding of Marketo Admin and Salesforce; MCE required.
•Experience maintaining and monitoring the Marketo–Salesforce integration.
•Strong reporting and data manipulation skills using Marketo Insights and Salesforce reporting/dashboards.

Experience:5+ yearsB2B SaaSMarketing automation

Skills:CommunicationOrganizational skillsProblem-solving

Certifications:MCE (AD0-E559 Adobe Marketo Engage Business Practitioner Expert)MCSA (AD0-E563 Adobe Marketo Engage Architect Master)

Tech Stack:MarketoSalesforceMarketo InsightsMarTechMCEAdobe Marketo EngageAIOn24BrightTalkEmailSPAM compliance

Company Brief

Provides application delivery networking, load balancing, and security solutions for on-premises and cloud environments, helping organizations optimize, secure, and scale applications and APIs across multi-cloud infrastructures.

Industry: Networking Equipment

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Seattle, United States

Founded: 1996

Glassdoor: 3.8

Website LinkedIn

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