Audience Manager, Audience Development and Insights

Lead end-to-end branded content distribution campaigns across The New York Times channels, including on-site native placements, social, and third-party networks. Develop performance reporting that turns campaign metrics into actionable audience insights for clients and internal teams. Partner across creative, strategy, sales, and media planning in multiple international markets to optimize campaigns, advise best practices, and evolve measurement through new technologies, vendor partners, and effectiveness frameworks.