Head of Ecom & Lifecycle
San Francisco
Workplace: OnsiteFull timeFunction: Administration & Executive AssistanceExperience: 5-8 yearsSkills: ["Commercial judgment","Problem-solving","Quantitative analysis","Experimentation mindset","Cross-functional collaboration"]Own the end-to-end customer journey from first click to membership, including the website, landing pages, offers, quiz/personalization pathways, and acquisition-to-membership lifecycle. Set conversion strategy and personally ship experiments, CRO roadmaps, and lifecycle programs. Use data to prioritize, measure, and learn while collaborating cross-functionally with Growth, Product, Brand, and Creative teams to improve acquisition and conversion.
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