Digital Activation Specialist

Aon
Krakow
Workplace: HybridFull timeFunction: Marketing & GrowthEducation: bachelorsSkills: ["Prioritization","Deadline management","Collaboration","Data-driven decision-making"]

Plan, launch, and optimize multi-channel digital marketing campaigns across global and regional markets. Build and activate campaigns on channels including LinkedIn, Google, email, web, and marketing automation, managing setup, audience targeting, tracking, tagging, QA, and reporting. Monitor performance, recommend optimizations, and run A/B tests using data-driven insights. Partner with global, regional, and local marketing teams to ensure seamless execution and provide performance updates and actionable recommendations.

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FursaFursa
Aon
Aon
4 days ago

Digital Activation Specialist

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Source: Company careers pageValidated by: Fursa AI
Last checked: 18 hours agoStatus: Live

Job Summary

Plan, launch, and optimize multi-channel digital marketing campaigns across global and regional markets. Build and activate campaigns on channels including LinkedIn, Google, email, web, and marketing automation, managing setup, audience targeting, tracking, tagging, QA, and reporting. Monitor performance, recommend optimizations, and run A/B tests using data-driven insights. Partner with global, regional, and local marketing teams to ensure seamless execution and provide performance updates and actionable recommendations.
Location: Krakow
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Plan, launch, and optimize digital marketing campaigns across multiple channels
  • •Build and activate campaigns on LinkedIn, Google, email, web, and marketing automation tools
  • •Manage campaign setup, audience targeting, tracking, tagging, QA, and reporting
  • •Monitor campaign performance, recommend optimizations, and run A/B tests using data-driven insights
  • •Partner with global, regional, and local marketing teams to ensure seamless execution and provide performance updates and recommendations

Key Requirements

  • •2-4 years of experience in digital marketing, campaign activation, paid media, marketing operations, or related areas
  • •Experience building and optimizing campaigns across platforms such as LinkedIn and Google, email, marketing automation, or web channels
  • •Strong understanding of audience targeting, lead generation, campaign tracking, tagging, analytics, and performance reporting
  • •Ability to prioritize tasks and meet deadlines while working with a variety of collaborators
  • •Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent experience
Experience:Digital marketingPaid mediaMarketing operations
Education:Bachelor's in Marketing, Communications, Business
Skills:PrioritizationDeadline managementCollaborationData-driven decision-making
Languages:English
Tech Stack:LinkedInGoogleEmailWebMarketing automationMarTechA/B testingAudience targetingCampaign trackingTaggingAnalyticsPerformance reporting

Company Brief

Aon
Global professional services firm providing risk, retirement, human resources, and insurance brokerage solutions to clients worldwide, including consulting, reinsurance, and data-driven risk management services.
Industry: Insurance
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: London, United Kingdom
Founded: 1982
Glassdoor
Glassdoor: 3.9
WebsiteLinkedInGlassdoor