Senior Analyst- U.S. Consumer Cross-Channel Marketing Strategy

American Express
New York
Full timeUSD 78,000 - 124,750 annuallyFunction: Marketing & GrowthEducation: bachelorsSkills: ["Strategic thinking","Relationship building","Communication","Project management","Collaboration"]

Support cross-channel strategy development and execution for key U.S. Consumer Marketing initiatives. Partner closely across the U.S. Consumer Marketing organization, serving as a central liaison for enterprise product initiatives and helping develop, implement, and analyze marketing strategies across product and membership services to drive demand and deepen customer engagement.

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American Express
American Express
1 day ago

Senior Analyst- U.S. Consumer Cross-Channel Marketing Strategy

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Last checked: 5 hours agoStatus: Live

Job Summary

Support cross-channel strategy development and execution for key U.S. Consumer Marketing initiatives. Partner closely across the U.S. Consumer Marketing organization, serving as a central liaison for enterprise product initiatives and helping develop, implement, and analyze marketing strategies across product and membership services to drive demand and deepen customer engagement.
Location: New York
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Support the development and activation of holistic go-to-market approaches for cross-channel initiatives, including enterprise product refreshes and new offers.
  • •Serve as a central liaison across U.S. Consumer Marketing teams for priority product initiatives.
  • •Support cross-channel strategy development for critical enterprise projects.
  • •Develop and drive large, complex strategic projects across product and membership services.
  • •Work cross-functionally with internal partners across U.S. Consumer Marketing, Product Management & Lending, and Global Advertising & Brand Management.

Pay and Benefits

Salary: USD 78,000 - 124,750 annually
Perks:Health InsuranceDentalVisionLife InsuranceDisability Insurance401kPaid LeaveRemote Work

Key Requirements

  • •Acquisition and/or loyalty marketing experience.
  • •Ability to think strategically and develop innovative solutions to complex business problems.
  • •Strong communication skills with the ability to influence outcomes with partners and senior leadership.
  • •Strong project management skills to manage multiple initiatives across different work streams.
  • •Bachelor's degree preferred.
Education:Bachelor's
Skills:Strategic thinkingRelationship buildingCommunicationProject managementCollaboration

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

American Express
Provides global payment, credit, and travel-related financial services for consumers and businesses. Best known for its charge and credit cards, merchant payment network, and premium customer rewards and servicing.
Industry: Payments
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: New York City, United States
Founded: 1850
WebsiteLinkedIn