Growth Marketing Manager - Web & Organic, SMB Ads

OpenAI
San Francisco
Workplace: HybridFull timeUSD 198,000 - 219,000 annuallyFunction: Marketing & GrowthExperience: 4-7 yearsSkills: ["Analytical judgment","Ownership","Strategic thinking","Hands-on execution","Clear communication"]

Own the SMB Ads web strategy and experimentation roadmap for growing qualified discovery, signup, and advertiser activation. Lead organic growth across search, content, and generative engine optimization (GEO), running experiments across key web experiences and funnels. Partner with Product, Ads Engineering, Design, Content, and Data Science to improve conversion from first visit through first campaign, including instrumentation, attribution, and reporting.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
OpenAI
OpenAI
1 day ago

Growth Marketing Manager - Web & Organic, SMB Ads

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 15 hours agoStatus: Live

Job Summary

Own the SMB Ads web strategy and experimentation roadmap for growing qualified discovery, signup, and advertiser activation. Lead organic growth across search, content, and generative engine optimization (GEO), running experiments across key web experiences and funnels. Partner with Product, Ads Engineering, Design, Content, and Data Science to improve conversion from first visit through first campaign, including instrumentation, attribution, and reporting.
Location: San Francisco
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Own the SMB Ads web strategy and roadmap to grow qualified discovery, signup, and advertiser activation.
  • •Drive organic discovery through search, content, and generative engine optimization (GEO), testing new ways to help businesses evaluate the offering.
  • •Analyze journeys, funnels, and cohorts to identify conversion barriers and prioritize improvements.
  • •Run experiments across landing pages, messaging, navigation, personalization, offers, and conversion flows to guide the roadmap.
  • •Define instrumentation, test design, attribution, and reporting with Data Science and marketing systems to measure incremental activation and advertiser value.

Pay and Benefits

Salary: USD 198,000 - 219,000 annually
Equity and Bonus:Equity
Perks:Equity

Key Requirements

  • •4–7 years of experience in growth marketing, web strategy, organic acquisition, conversion optimization, or product growth with measurable impact.
  • •Strong analytical judgment across funnels, cohorts, and customer behavior to prioritize high-impact opportunities.
  • •Ownership of web experiences and experimentation programs that improve conversion from discovery to activation.
  • •Ability to connect SEO, content-led discovery, and GEO with customer insight and product judgment.
  • •Experience translating business opportunities into roadmaps and launched experiences with cross-functional partners.
Experience:4-7 years
Skills:Analytical judgmentOwnershipStrategic thinkingHands-on executionClear communication

Company Brief

OpenAI
Develops and deploys advanced generative AI models (including ChatGPT and DALL·E) and AI infrastructure, providing APIs and consumer products to accelerate safe AGI for broad benefit.
Industry: AI & Machine Learning
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Scaleup
Valuation: Hectocorn (USD 100B+)
Funding: Series E+
Headquarters: San Francisco, United States
Founded: 2015
Glassdoor
Glassdoor: 4.4
WebsiteLinkedInGlassdoor