3 weeks ago

Senior Associate, Paid Search Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 5 hours agoStatus: Live

Job Summary

Own day-to-day paid search marketing execution to drive new renter growth and expand market presence. Optimize Google Ads and Microsoft Ads for maximum ROAS, develop keyword and audience opportunities, and run A/B tests on ad copy and bidding strategies. Analyze search performance data to surface trends and anomalies, translate insights into clear reporting, and collaborate cross-functionally to align campaigns with business goals while contributing to the performance marketing playbook.

Location: United States

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Drive new renter growth by optimizing paid search campaigns, focused on Google Ads and Microsoft Ads, to maximize ROAS.
•Identify and develop new keyword opportunities and audience segments to expand reach and diversify acquisition.
•Design and execute A/B tests across ad copy and bidding strategies to improve conversion and engagement.
•Analyze search performance data to uncover growth opportunities, surface trends/anomalies, and deliver actionable recommendations.
•Collaborate cross-functionally to align paid search with business goals and document learnings to improve the performance marketing playbook.

Pay and Benefits

Salary: USD 98,000 - 151,000 annually

Perks:Health InsuranceDentalVisionPaid LeaveHome OfficeGym MembershipParental Leave401k

Key Requirements

•3-4+ years of performance marketing experience, with 2+ years focused on paid search/SEM.
•Proven end-to-end experience managing Google Ads and Microsoft Ads campaigns with accountability for outcomes.
•Strong understanding of the search marketing funnel and ability to track and analyze relevant metrics at each stage.
•Experience developing and scaling new search campaigns and keyword strategies.
•Excellent communication and project management skills with the ability to collaborate across teams.

Experience:3+ yearsPerformance marketingPaid searchSEMSearch marketing funnel

Skills:Analytical thinkingProblem-solvingProactive initiativeCommunicationProject management

Tech Stack:Google AdsMicrosoft AdsA/B testingROASGoogle Tag ManagerConversion trackingApple Search AdsAutomated biddingMachine learning

Company Brief

Apartment List

Operates an online rental marketplace that matches renters with apartments through personalized search, listings aggregation, and rental tools. Provides neighborhood guides, pricing insights, and resources to simplify apartment hunting and leasing.

Industry: PropTech

Company Size: Large (251 to 1,000 employees)

Growth: Scaleup

Headquarters: San Francisco, United States

Founded: 2011

Website LinkedIn

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Apartment List

3 weeks ago

Senior Associate, Paid Search Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 5 hours agoStatus: Live

Job Summary

Location: United States

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Drive new renter growth by optimizing paid search campaigns, focused on Google Ads and Microsoft Ads, to maximize ROAS.
•Identify and develop new keyword opportunities and audience segments to expand reach and diversify acquisition.
•Design and execute A/B tests across ad copy and bidding strategies to improve conversion and engagement.
•Analyze search performance data to uncover growth opportunities, surface trends/anomalies, and deliver actionable recommendations.
•Collaborate cross-functionally to align paid search with business goals and document learnings to improve the performance marketing playbook.

Pay and Benefits

Salary: USD 98,000 - 151,000 annually

Perks:Health InsuranceDentalVisionPaid LeaveHome OfficeGym MembershipParental Leave401k

Key Requirements

•3-4+ years of performance marketing experience, with 2+ years focused on paid search/SEM.
•Proven end-to-end experience managing Google Ads and Microsoft Ads campaigns with accountability for outcomes.
•Strong understanding of the search marketing funnel and ability to track and analyze relevant metrics at each stage.
•Experience developing and scaling new search campaigns and keyword strategies.
•Excellent communication and project management skills with the ability to collaborate across teams.

Experience:3+ yearsPerformance marketingPaid searchSEMSearch marketing funnel

Skills:Analytical thinkingProblem-solvingProactive initiativeCommunicationProject management

Tech Stack:Google AdsMicrosoft AdsA/B testingROASGoogle Tag ManagerConversion trackingApple Search AdsAutomated biddingMachine learning

Company Brief

Apartment List

Industry: PropTech

Company Size: Large (251 to 1,000 employees)

Growth: Scaleup

Headquarters: San Francisco, United States

Founded: 2011

Website LinkedIn