Digital Media Senior Specialist, APJ (Japan)

Okta
Tokyo
Workplace: HybridFull timeFunction: Solutions Engineering & Sales EngineeringExperience: 2-5 yearsSkills: ["Analytical","Resourcefulness","Problem-solving","Agility","Organization"]

Own Japan digital marketing execution for APJ growth by translating global and regional strategy into culturally resonant, high-converting campaigns. Drive localized paid media across Search, Social, and Display, using generative AI to accelerate ad copy localization and rapid creative testing. Partner with global and APJ teams on region-specific SEO/GEO, track lead pipeline QA through xDR handover, and optimize performance using marketing technology and insights for measurable pipeline velocity.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Okta
Okta
19 hours ago

Digital Media Senior Specialist, APJ (Japan)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 3 hours agoStatus: Live

Job Summary

Own Japan digital marketing execution for APJ growth by translating global and regional strategy into culturally resonant, high-converting campaigns. Drive localized paid media across Search, Social, and Display, using generative AI to accelerate ad copy localization and rapid creative testing. Partner with global and APJ teams on region-specific SEO/GEO, track lead pipeline QA through xDR handover, and optimize performance using marketing technology and insights for measurable pipeline velocity.
Location: Tokyo
Workplace: Hybrid
Employment Type: Full time
Job Function: Solutions Engineering & Sales Engineering
Seniority: Mid level

Key Responsibilities

  • •Execute and optimize localized paid media programs (Search, Social, Display) with linguistically precise campaigns aligned to Japanese business etiquette.
  • •Use generative AI and agentic pipelines to accelerate ad copy localization, automate content variations, and run high-velocity creative testing for Japan.
  • •Implement region-specific SEO and GEO strategies with global and APJ teams to improve organic visibility in Japan, including AI chatbot platforms.
  • •Act as the primary paid media liaison for Japan, aligning on regional goals, sharing data-backed insights, and adapting global campaigns for local success.
  • •Monitor lead lifecycle through xDR handover and perform rigorous QA to maintain brand compliance across Japanese touchpoints while managing localization bottlenecks.

Key Requirements

  • •2–5 years of hands-on experience in digital marketing, demand generation, or campaign execution in the Japanese B2B tech landscape.
  • •Deep practical knowledge of Japanese business culture, digital consumption habits, and localized enterprise buying cycles.
  • •Native-level fluency in Japanese with professional working proficiency in English to bridge local sales and global marketing teams.
  • •Hands-on adoption of AI-first workflows and experience with modern marketing platforms (e.g., Salesforce, Marketo, Google Ads, LinkedIn Campaign Manager).
  • •Strong analytical foundation for performance metrics and optimization, including tracking regional CPA.
Experience:2-5 years
Skills:AnalyticalResourcefulnessProblem-solvingAgilityOrganization
Languages:JapaneseEnglish
Tech Stack:SalesforceMarketoGoogle AdsLinkedIn Campaign Manager

Company Brief

Okta
Provides identity and access management cloud solutions that help organizations secure and manage user authentication, single sign-on, multi-factor authentication, and lifecycle management across applications and devices.
Industry: Cybersecurity
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Francisco, United States
Founded: 2009
WebsiteLinkedIn