Paid Media Strategist

Eve
United States
Workplace: RemoteFull timeUSD 95,000 - 110,000 annuallyFunction: Marketing & GrowthSkills: ["Communication","Analytical skills","Bias for action"]

Own paid acquisition for demand generation, running and optimizing full-funnel campaigns across Google Ads, LinkedIn Ads, and Meta. Build and iterate on programs that drive demo requests and qualified pipeline, manage testing across audiences/creative/landing pages, and support nurture, webinars, events, and ABM plays. Partner with lifecycle, events, content, sales, and RevOps to improve measurement/attribution and connect live budgets to closed revenue.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Eve
Eve
1 month ago

Paid Media Strategist

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 4 hours agoStatus: Live

Job Summary

Own paid acquisition for demand generation, running and optimizing full-funnel campaigns across Google Ads, LinkedIn Ads, and Meta. Build and iterate on programs that drive demo requests and qualified pipeline, manage testing across audiences/creative/landing pages, and support nurture, webinars, events, and ABM plays. Partner with lifecycle, events, content, sales, and RevOps to improve measurement/attribution and connect live budgets to closed revenue.
Location: United States
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Manage paid media budget and strategy across Google Ads, LinkedIn, Meta, and emerging channels, including planning and daily optimization.
  • •Build, launch, and iterate on full-funnel campaigns that drive demo requests and qualified pipeline.
  • •Run testing programs across audiences, creative, landing pages, and offers; identify and escalate what isn’t working quickly.
  • •Support demand generation via paid programs including nurture alignment, webinar/event registrations, pre-event air cover, post-event retargeting, and ABM plays.
  • •Track CPL, cost per SQL, pipeline generated, and ROAS against targets; report clearly and partner with Sales and RevOps on attribution and measurement.

Pay and Benefits

Salary: USD 95,000 - 110,000 annually
Equity and Bonus:Equity
Perks:401kHealth InsuranceDentalVisionLife InsuranceDisabilityCommuter BenefitsTelecomm StipendPaid Leave

Key Requirements

  • •2-3 years in performance or growth marketing with hands-on experience running paid campaigns in B2B SaaS.
  • •Hands-on experience building and managing Google Ads, Meta, and LinkedIn Ads campaigns.
  • •Experience integrating paid with other demand motions like webinars, events, nurture programs, or ABM.
  • •Fluency in funnel metrics (e.g., CPL, CPMQL, ROAS) with optimization focused on pipeline.
  • •Strong analytical skills and comfort with GA4, spreadsheets, a CRM, and a marketing automation platform (HubSpot or Salesforce plus Marketo or similar).
Experience:B2B SaaSPerformance marketingGrowth marketing
Skills:CommunicationAnalytical skillsBias for action
Languages:English
Tech Stack:Google AdsLinkedIn AdsMetaGA4HubSpotSalesforceMarketoCRM

Company Brief

Eve
Eve is a legal AI platform for plaintiff law firms. Its EveOS product helps firms with intake, case analysis, drafting, discovery, and legal research, aiming to improve efficiency, compliance, and case outcomes across high-volume plaintiff practices.
Industry: LegalTech
Company Size: Medium (51 to 250 employees)
Growth: Scaleup
Headquarters: San Mateo, United States
WebsiteLinkedIn