Professional Marketing Manager

Reckitt
Milan
Workplace: OnsiteFull timeEUR 46,200 - 69,000 annuallyFunction: Marketing & GrowthExperience: 5+ yearsEducation: bachelorsSkills: ["Cross-functional leadership","Relationship building","Analytical skills","Organisational skills","Project management"]

Drive Healthcare Professional (HCP) activation excellence by localising and implementing multi-channel engagement toolkits across brands. In the IMEX Professional Marketing team, adapt global toolkits to local market needs, collaborate with Regulatory/Medical/Sales to ensure approvals, and manage agencies for local content and educational initiatives. Track campaign reach and effectiveness, generate insights, and optimise HCP go-to-market plans and activations, including participation in key HCP congresses and events.

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Reckitt
Reckitt
15 hours ago

Professional Marketing Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 15 hours agoStatus: Live

Job Summary

Drive Healthcare Professional (HCP) activation excellence by localising and implementing multi-channel engagement toolkits across brands. In the IMEX Professional Marketing team, adapt global toolkits to local market needs, collaborate with Regulatory/Medical/Sales to ensure approvals, and manage agencies for local content and educational initiatives. Track campaign reach and effectiveness, generate insights, and optimise HCP go-to-market plans and activations, including participation in key HCP congresses and events.
Location: Milan
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Adapt and localise global HCP communication toolkits to meet local market needs using the Global Success Model (GSM), customer insights, and brand science.
  • •Gather and translate local HCP insights into engagement initiatives and communication strategies across brands and target audiences.
  • •Lead cross-functional collaboration with Global/Local Professional Marketing, Regulatory, Medical, Sales, and agencies to ensure compliant HCP activation across channels.
  • •Manage external agencies to develop and deliver localised HCP content, educational initiatives, and engagement materials based on global assets.
  • •Develop and optimise HCP go-to-market plans, monitor performance, and support deployment of HCP toolkits to sales and detailing teams while representing the company at key HCP events.

Pay and Benefits

Salary: EUR 46,200 - 69,000 annually
Perks:Parental LeaveLife InsuranceEquity

Key Requirements

  • •Bachelor’s degree in Science, Healthcare, Marketing, Communications, Business, or related field, with strong experience in HCP engagement and healthcare communications.
  • •Minimum 5 years’ experience in pharmaceutical, healthcare, or consumer health industries in Professional Marketing, Medical Marketing, HCP Communications, Sales, or Detailing roles.
  • •Strong understanding of the local healthcare ecosystem, HCP landscape, and stakeholder dynamics for developing strategies and content for HCP audiences.
  • •Experience developing and implementing multi-channel HCP engagement programmes, including educational materials, communication assets, and training content.
  • •Ability to manage cross-functional collaboration and stakeholder relationships, with strong analytical, organisational, and project management skills.
Experience:5+ yearsPharmaceuticalHealthcareConsumer health
Education:Bachelor's in Science, Healthcare, Marketing, Communications, Business (or related field)
Skills:Cross-functional leadershipRelationship buildingAnalytical skillsOrganisational skillsProject management
Languages:EnglishItalian

Company Brief

Reckitt
Global consumer goods company producing health, hygiene, and home products across well-known brands. Operates in multiple markets offering over-the-counter health, personal care, and household cleaning products to consumers worldwide.
Industry: FMCG
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Slough, United Kingdom
Founded: 1999
WebsiteLinkedIn