Head of Product Marketing

Synthesia
London, New York
Workplace: HybridFull timeFunction: Marketing & GrowthSkills: ["Communication","Stakeholder management","Program management","Team leadership","Strategic thinking"]

Own the product marketing strategy for the entire portfolio, setting the platform narrative, positioning, and messaging as Synthesia evolves from passive video into interactive AI avatars. Lead launches across products, manage buyer research and competitive strategy, and ensure sales, web, and campaigns align. Build and grow a team of five PMMs, partner closely with sales enablement, and support complex enterprise go-to-market motions.

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FursaFursa
Synthesia
Synthesia
1 day ago

Head of Product Marketing

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Source: Company careers pageValidated by: Fursa AI
Last checked: 12 hours agoStatus: Live

Job Summary

Own the product marketing strategy for the entire portfolio, setting the platform narrative, positioning, and messaging as Synthesia evolves from passive video into interactive AI avatars. Lead launches across products, manage buyer research and competitive strategy, and ensure sales, web, and campaigns align. Build and grow a team of five PMMs, partner closely with sales enablement, and support complex enterprise go-to-market motions.
Location: London, New York
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Director level

Key Responsibilities

  • •Decide how the product line is positioned, messaged, and launched across the portfolio.
  • •Set the platform narrative and keep it sharp as video and interactive avatar capabilities evolve.
  • •Run launches, own competitive strategy and buyer research, and define messaging for sales, web, and campaigns.
  • •Lead a team of five PMMs, hire into the function, and raise the bar for what good looks like.
  • •Partner with sales enablement to support complex enterprise GTM motions.

Key Requirements

  • •Automate parts of PMM work by building and deploying agents for competitive tracking, research synthesis, or launch ops.
  • •Have led a portfolio of products and built or grown the team behind it.
  • •Set positioning and top-line narrative at the company level that other messaging ladders up to.
  • •Excellent written and spoken communication, with experience managing senior stakeholders and complex program management.
  • •Partner closely with sales enablement and support complex enterprise go-to-market motions.
Experience:EnterpriseAIGo-to-market
Skills:CommunicationStakeholder managementProgram managementTeam leadershipStrategic thinking

Company Brief

Synthesia
Provides an AI video generation platform that creates realistic synthetic presenters and video content from text, enabling enterprises to produce scalable training, marketing, and communications videos without cameras or actors.
Industry: AI & Machine Learning
Company Size: Large (251 to 1,000 employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series C
Headquarters: London, United Kingdom
Founded: 2017
WebsiteLinkedIn