Membership Manager - Women Leading Travel

Skift
Mexico
Workplace: RemoteOthersFunction: Administration & Executive AssistanceExperience: 3-5 yearsSkills: ["Copywriting","Organizational skills","Data-driven decision making","Self-starter","Cross-functional collaboration"]

Own the global membership marketing strategy for an executive community, Women Leading Travel—driving acquisition and reducing churn. Design and optimize multi-channel campaigns (email, social, partnerships), build lead nurture sequences with continuous A/B testing, and report on KPIs like conversion and renewal rates. Manage the end-to-end member lifecycle, including onboarding, engagement, renewals, and regional meetups, while maintaining CRM dashboards and clear community messaging.

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Skift
Skift
1 month ago

Membership Manager - Women Leading Travel

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Job Summary

Own the global membership marketing strategy for an executive community, Women Leading Travel—driving acquisition and reducing churn. Design and optimize multi-channel campaigns (email, social, partnerships), build lead nurture sequences with continuous A/B testing, and report on KPIs like conversion and renewal rates. Manage the end-to-end member lifecycle, including onboarding, engagement, renewals, and regional meetups, while maintaining CRM dashboards and clear community messaging.
Location: Mexico
Workplace: Remote
Employment Type: Others
Job Function: Administration & Executive Assistance
Seniority: Mid level

Key Responsibilities

  • •Build and own the global membership marketing strategy, including multi-channel campaigns to recruit new members and reduce churn.
  • •Create and optimize lead nurture sequences, continuously A/B test messaging, timing, and offers, and improve conversion rates.
  • •Oversee the full membership lifecycle from application review and onboarding through ongoing engagement and successful renewals.
  • •Write recruitment and retention messaging (member letters, partner updates, landing-page and report copy) and develop the community messaging framework.
  • •Manage Member Ambassador Programs and regional meetups logistics while building CRM dashboards to track pipeline health and retention risk.

Key Requirements

  • •3–5 years of experience in membership, community management, marketing, or client success (ideally media, associations, or events).
  • •Proven experience building and executing marketing campaigns that drive measurable acquisition and retention outcomes.
  • •Strong copywriting ability for outreach emails, value propositions, and high-converting subject lines.
  • •Technical proficiency with CRM systems (HubSpot), marketing automation, membership platforms, and email nurture/conversion funnels.
  • •Data fluency to pull reports, interpret trends, and translate metrics into actionable next steps.
Experience:3-5 yearsMediaAssociationsEventsMembershipCommunity management
Skills:CopywritingOrganizational skillsData-driven decision makingSelf-starterCross-functional collaboration
Tech Stack:HubSpotCRMMarketing automationA/B testingEmail nurture sequencesLanding pages

Company Brief

Skift
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