2 days ago

Lead Product Manager, Creative - Creator and Ecosystem (Multiple Positions)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 8 hours agoStatus: Live

Job Summary

Lead the full product lifecycle for creator marketplace offerings, from conceptualization and deployment through launch and growth. Own influencer-marketing strategy for long-term creator ecosystem growth, using insights from advertiser demand and creator supply. Define requirements and functional/technical specs, manage roadmaps and KPIs/OKRs, and run A/B testing to validate impact. Collaborate across engineering, design, QA, data science, operations, marketing, and sales, and mentor junior and mid-level team members.

Location: San Jose

Workplace: Onsite

Employment Type: Full time

Job Function: Product Management

Seniority: Sr. Manager level

Key Responsibilities

•Lead end-to-end product development and deployment lifecycle for creator marketplace products, services, or features.
•Define the business role and strategy in influencer marketing to deliver product enhancement and long-term ecosystem growth.
•Analyze demand (advertiser) and supply (creator) to identify product improvements and drive adoption and retention.
•Identify business opportunities, collect requirements, define scope and milestones, and write functional/technical specifications for leadership discussions.
•Collaborate with cross-functional teams and mentor junior- and mid-level team members.

Travel: High travel

Pay and Benefits

Salary: USD 349,190 - 396,000 annually

Key Requirements

•Bachelor’s degree (or foreign equivalent) in Computer Science, Engineering, Analytics, Product Management, Business Administration, Marketing, or a related field, plus 5 years of related experience.
•Experience (5 years each) in product management, including coordinating cross-functional teams for product and growth strategy, competitive positioning, ROI estimation, and revenue generation.
•Experience conducting user research, competitor analysis, and market science analysis, including customer interviews, survey design, and UX surveys to validate needs.
•Experience designing and running A/B tests and defining business value metrics to track feature performance.
•Experience designing, maintaining, and managing product roadmaps, defining KPIs and success metrics using OKRs.

Experience:5+ years

Education:Bachelor's

Skills:Cross-functional collaborationStakeholder managementUser researchMarket analysisMentorship

Company Brief

TikTok

Short-form video platform that lets users create, share, and discover entertainment content through algorithmic recommendations. It also offers advertising and creator tools for brands, influencers, and businesses.

Industry: Digital Media

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Headquarters: Singapore, Singapore

Founded: 2016

Website LinkedIn

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TikTok

2 days ago

Lead Product Manager, Creative - Creator and Ecosystem (Multiple Positions)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 8 hours agoStatus: Live

Job Summary

Location: San Jose

Workplace: Onsite

Employment Type: Full time

Job Function: Product Management

Seniority: Sr. Manager level

Key Responsibilities

•Lead end-to-end product development and deployment lifecycle for creator marketplace products, services, or features.
•Define the business role and strategy in influencer marketing to deliver product enhancement and long-term ecosystem growth.
•Analyze demand (advertiser) and supply (creator) to identify product improvements and drive adoption and retention.
•Identify business opportunities, collect requirements, define scope and milestones, and write functional/technical specifications for leadership discussions.
•Collaborate with cross-functional teams and mentor junior- and mid-level team members.

Travel: High travel

Pay and Benefits

Salary: USD 349,190 - 396,000 annually

Key Requirements

•Bachelor’s degree (or foreign equivalent) in Computer Science, Engineering, Analytics, Product Management, Business Administration, Marketing, or a related field, plus 5 years of related experience.
•Experience (5 years each) in product management, including coordinating cross-functional teams for product and growth strategy, competitive positioning, ROI estimation, and revenue generation.
•Experience conducting user research, competitor analysis, and market science analysis, including customer interviews, survey design, and UX surveys to validate needs.
•Experience designing and running A/B tests and defining business value metrics to track feature performance.
•Experience designing, maintaining, and managing product roadmaps, defining KPIs and success metrics using OKRs.

Experience:5+ years

Education:Bachelor's

Skills:Cross-functional collaborationStakeholder managementUser researchMarket analysisMentorship

Company Brief

TikTok

Industry: Digital Media

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Headquarters: Singapore, Singapore

Founded: 2016

Website LinkedIn