Lead - SEO

Browserstack
Mumbai
Workplace: RemoteFull timeFunction: Marketing & GrowthExperience: 6+ yearsSkills: ["Analytical","Mentoring","Prioritization","Communication","Teamwork"]

Lead and execute BrowserStack's SEO and AI-enhanced SEO strategy to drive organic growth across traditional search and AI-driven answers. Own roadmap, collaborate with Product, Engineering, and Design, mentor junior contributors, and prioritize high-impact opportunities across markets. Hands-on leader focused on qualified traffic, pipeline impact, and visibility, leveraging GSC, GA4, Semrush/Ahrefs, and programmatic SEO to scale content systems.

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FursaFursa
Browserstack
Browserstack
2 months ago

Lead - SEO

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 26 days agoStatus: Live

Job Summary

Lead and execute BrowserStack's SEO and AI-enhanced SEO strategy to drive organic growth across traditional search and AI-driven answers. Own roadmap, collaborate with Product, Engineering, and Design, mentor junior contributors, and prioritize high-impact opportunities across markets. Hands-on leader focused on qualified traffic, pipeline impact, and visibility, leveraging GSC, GA4, Semrush/Ahrefs, and programmatic SEO to scale content systems.
Location: Mumbai
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Execute and contribute to the end-to-end SEO and AEO/GEO strategy aligned with company OKRs.
  • •Build and execute organic growth plans across traditional search engines and AI-driven answer platforms.
  • •Identify and prioritize high-intent opportunities across the funnel (TOFU → BOFU).
  • •Support positioning the brand as a trusted source for AI-generated answers.
  • •Lead keyword, topic, and entity research with strong intent mapping.

Pay and Benefits

Perks:Health InsuranceRemote WorkPaid LeaveHome Office

Key Requirements

  • •6+ years of hands-on and strategic SEO experience, preferably in SaaS or B2B category.
  • •Experience contributing to or owning SEO strategy execution with measurable impact.
  • •Strong understanding of AI search, AEO/GEO, and LLM-driven content discovery.
  • •Deep expertise in keyword research, intent mapping, and content strategy.
  • •Solid technical SEO knowledge (indexing, crawlability, JS SEO, site architecture).
Experience:6+ yearsSaaSB2BAI search
Skills:AnalyticalMentoringPrioritizationCommunicationTeamwork
Languages:English
Tech Stack:Google Search ConsoleGA4SemrushAhrefsSEO toolsJS SEO

Company Brief

Browserstack
Provides a cloud-based web and mobile testing platform that enables developers and QA teams to test websites and apps across real browsers, devices, and operating systems for automated and manual testing workflows.
Industry: Developer Tools
Company Size: Enterprise (1,001+ employees)
Growth: Established Company
Headquarters: Mumbai, India
Founded: 2011
WebsiteLinkedIn