Senior Digital Marketing Manager
Popl
United States
Workplace: RemoteFull timeUSD 120,000 - 160,000 annuallyFunction: Marketing & GrowthExperience: 5-8 yearsSkills: ["Data-driven decision-making","Executive communication","Editorial judgment","Vendor management","Comfort with ambiguity"]Own and optimize the digital demand generation engine across paid search, AI search, SEO, email marketing, and website performance. Build attribution systems and executive reporting with dashboards in HubSpot and Salesforce, translating channel performance into clear leadership narratives. Manage agency and contractor execution, drive lifecycle email and conversion optimization, and partner with Content to steer high-impact strategy while managing budget allocation end to end.
