Head of Wholesale Management Italy (On Trade)

AB InBev Europe
Milan
Workplace: OnsiteFull timeFunction: Administration & Executive AssistanceExperience: 8-12 yearsEducation: bachelorsSkills: ["Ownership","Accountability","Leadership","Negotiation","Data-driven decision-making"]

Lead the Wholesale Management function for Italy’s On Trade business, driving sustainable growth through strategic partnerships with national and regional wholesalers. Own the wholesale strategy to deliver volume, revenue, profitability, and market share targets, and strengthen route-to-market execution via KPIs and customer insights. Manage and develop a high-performing organization, negotiate commercial investments, expand distribution and the premium portfolio, and partner cross-functionally with Sales, Trade Marketing, Revenue Management, Supply Chain, and Finance.

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AB InBev Europe
AB InBev Europe
9 hours ago

Head of Wholesale Management Italy (On Trade)

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Last checked: 9 hours agoStatus: Live

Job Summary

Lead the Wholesale Management function for Italy’s On Trade business, driving sustainable growth through strategic partnerships with national and regional wholesalers. Own the wholesale strategy to deliver volume, revenue, profitability, and market share targets, and strengthen route-to-market execution via KPIs and customer insights. Manage and develop a high-performing organization, negotiate commercial investments, expand distribution and the premium portfolio, and partner cross-functionally with Sales, Trade Marketing, Revenue Management, Supply Chain, and Finance.
Location: Milan
Workplace: Onsite
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Director level

Key Responsibilities

  • •Define and execute the national wholesale strategy aligned with commercial priorities.
  • •Deliver volume, net revenue, profitability, and market share targets, and develop Joint Business Plans with strategic wholesale partners.
  • •Build and maintain strategic wholesale relationships and act as senior commercial contact for key partners.
  • •Optimize route-to-market effectiveness, monitor performance via execution KPIs and customer insights, and partner with field sales to improve execution and activation.
  • •Lead, coach, and develop the Wholesale Management team, fostering ownership, accountability, and continuous improvement while collaborating cross-functionally to deliver business objectives.

Key Requirements

  • •Bachelor’s degree in Business, Economics, or a related field (Master’s degree is a plus).
  • •8–12 years of commercial leadership experience in FMCG, beverage, or consumer goods.
  • •Proven experience managing wholesale, distributor, or route-to-market organizations.
  • •Strong record delivering profitable growth and negotiating strategic commercial agreements.
  • •Leadership and coaching capability to develop people and build organizational capability through talent development and succession planning.
Experience:8-12 yearsFMCGBeverageConsumer goods
Education:Bachelor's in Business, Economics or related field
Skills:OwnershipAccountabilityLeadershipNegotiationData-driven decision-making
Languages:English (United Kingdom)

Company Brief

AB InBev Europe
Anheuser-Busch InBev (AB InBev) is a global brewer producing and distributing beer and other beverages, owning major brands like Budweiser, Stella Artois, and Corona, with operations spanning multiple continents and markets.
Industry: Food & Beverage
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Leuven, Belgium
Founded: 2008
WebsiteLinkedIn