Sr. Associate Manager, Regional Marketing Calendar & Social

Yum! Brands
Florida
Workplace: HybridFull timeUSD 110,500 - 163,060 annuallyFunction: Marketing & GrowthExperience: 8+ yearsEducation: bachelorsSkills: ["Executional rigor","Attention to detail","Follow-through","Teamwork","Communication"]

Own and execute the regional marketing and social media calendar for KFC Latin America & Caribbean, translating brand strategy into disciplined, high-impact campaigns across markets. Lead advertising and sales promotion planning with agencies, oversee creative processes and agency performance, and define a regional social strategy aligned to brand positioning. Collaborate with cross-functional teams and franchisees via regional marketing meetings to ensure calendar excellence, consistency, and measurable execution rigor.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Yum! Brands
Yum! Brands
2 months ago

Sr. Associate Manager, Regional Marketing Calendar & Social

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 4 hours agoStatus: Live

Job Summary

Own and execute the regional marketing and social media calendar for KFC Latin America & Caribbean, translating brand strategy into disciplined, high-impact campaigns across markets. Lead advertising and sales promotion planning with agencies, oversee creative processes and agency performance, and define a regional social strategy aligned to brand positioning. Collaborate with cross-functional teams and franchisees via regional marketing meetings to ensure calendar excellence, consistency, and measurable execution rigor.
Location: Florida
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Own and manage the regional marketing calendar to ensure disciplined execution across markets.
  • •Partner with cross-functional teams on new concepts and major product initiatives, coordinating timeline and budget.
  • •Direct and approve advertising and sales promotion materials with agencies and internal stakeholders.
  • •Lead day-to-day creative processes and ensure high craft in messaging, content, and execution.
  • •Define and own the regional social media strategy, guide markets on execution, and monitor trends and performance signals.

Pay and Benefits

Salary: USD 110,500 - 163,060 annually

Key Requirements

  • •Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
  • •Minimum of 8 years of marketing experience, including creative, advertising, or digital/social agency experience (or a strong agency-style background).
  • •Demonstrated ability to lead creative processes, manage agencies, and elevate brand communications execution.
  • •Strong project management skills to manage multiple timelines and stakeholders.
  • •Proficiency in English and Spanish required; Portuguese preferred.
Experience:8+ yearsAgency environmentDigital/social agency
Education:Bachelor's in Marketing, Advertising, Communications, or related field
Skills:Executional rigorAttention to detailFollow-throughTeamworkCommunication
Languages:EnglishSpanishPortuguese

Company Brief

Yum! Brands
Yum! Brands is a global quick-service restaurant company that develops, franchises and operates KFC, Pizza Hut, Taco Bell and Habit Burger & Grill, serving tens of thousands of restaurants across more than 150 countries with digital and franchise-led growth strategies.
Industry: Restaurants & Food Service
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Louisville, United States
Founded: 1997
Glassdoor
Glassdoor: 3.7
WebsiteLinkedInGlassdoor