Search Experience Manager, SEO & AI

SEB
Sweden
Workplace: HybridFull timeFunction: Marketing & GrowthSkills: ["Communication","Collaboration","Leadership","Analytical skills","Stakeholder management"]

Lead and evolve the organization’s search experience across traditional search, AI-powered discovery, and LLM-driven visibility. Own the SEO roadmap spanning technical SEO, content optimization, and UX, and drive improvements to how generative AI systems find and present content. Partner with Marketing, Digital, UX, Technology, and business teams to align priorities, strengthen discoverability through CMS and metadata work, and measure impact with KPIs.

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FursaFursa
SEB
SEB
3 weeks ago

Search Experience Manager, SEO & AI

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Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 12 minutes agoStatus: Live

Job Summary

Lead and evolve the organization’s search experience across traditional search, AI-powered discovery, and LLM-driven visibility. Own the SEO roadmap spanning technical SEO, content optimization, and UX, and drive improvements to how generative AI systems find and present content. Partner with Marketing, Digital, UX, Technology, and business teams to align priorities, strengthen discoverability through CMS and metadata work, and measure impact with KPIs.
Location: Sweden
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Own and develop the search experience strategy across traditional search, AI-powered search, and LLM-driven discovery.
  • •Define and drive the SEO roadmap across technical SEO, content optimization, and user experience.
  • •Improve how generative AI systems find, interpret, and present the company’s content.
  • •Lead cross-functional initiatives to align Marketing, Digital, Technology, and business teams.
  • •Work with content teams, CMS owners, and developers to improve discoverability via website structure, metadata, and indexing; use analytics to track KPIs.

Pay and Benefits

Perks:Remote Work

Key Requirements

  • •Several years of SEO experience, including technical SEO and content optimization.
  • •Experience from SEO, search, or digital visibility in a B2B environment.
  • •Experience or strong knowledge of AI-powered search, generative AI, or LLMs.
  • •Knowledge of website architecture, web performance, and enterprise CMS platforms.
  • •Ability to lead cross-functional initiatives and influence stakeholders without direct authority.
Experience:B2BSEOSearchAI-powered searchGenerative AILLMs
Skills:CommunicationCollaborationLeadershipAnalytical skillsStakeholder management
Tech Stack:SEOTechnical SEOContent optimizationAI-powered searchGenerative AILLMsLLM-driven discoveryWebsite architectureWeb performanceEnterprise CMSCMSMetadataIndexingDigital platformData analytics

Company Brief

SEB
SEB (Skandinaviska Enskilda Banken) is a leading Nordic financial group offering corporate and institutional banking, wealth management, private banking, and asset management services to businesses and private customers across the Nordic and Baltic regions.
Industry: Banking
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Stockholm, Sweden
Founded: 1856
WebsiteLinkedIn