inDrive

19 hours ago

Senior Head of Regional Marketing LATAM

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 19 hours agoStatus: Live

Job Summary

Lead the end-to-end regional marketing strategy for Mexico, Brazil, Chile, and Central America, driving passenger acquisition, retention, and brand growth. Translate business goals into integrated full-funnel plans across performance, brand, offline, and partnerships. Own customer-centric growth, local brand positioning, and marketing investment optimization while building and inspiring a high-performing matrix marketing team. Partner with product, operations, analytics, and PR to improve marketing effectiveness through experimentation and insights.

Location: Mexico City

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Director level

Key Responsibilities

•Own and drive the end-to-end marketing strategy across the LATAM region focused on passenger acquisition, retention, and brand growth.
•Translate business goals into integrated full-funnel marketing plans across performance, brand, offline channels, and partnerships.
•Lead customer-centric growth by understanding user behavior, needs, and regional nuances.
•Develop local brand positioning with consistency and cultural relevance while optimizing marketing investments for measurable impact.
•Build, lead, and mentor a high-performing matrix-structured marketing team and improve marketing effectiveness through experimentation and insights.

Pay and Benefits

Perks:Learning Budget

Key Requirements

•8+ years in digital consumer marketing, including 4–5 years in senior leadership roles.
•Proven track record building and scaling marketing teams in multicultural, matrix environments.
•Experience with mobile-first products, preferably in ride-hailing, marketplaces, or high-growth tech.
•Demonstrated success developing and executing large-scale marketing strategies with clear business impact.
•Fluent English and Spanish, with strong leadership and stakeholder management to influence senior executives.

Experience:8+ yearsDigital consumer marketingRide-hailingMarketplacesHigh-growth tech

Skills:LeadershipStakeholder managementMentoringData-driven thinkingCross-functional collaboration

Languages:EnglishSpanish

Company Brief

inDrive

A ride-hailing and mobility platform that lets passengers and drivers negotiate fares directly in real time. It also offers intercity travel, courier, and delivery services in multiple countries.

Industry: Mobility Platforms

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Headquarters: Mountain View, United States

Founded: 2013

Website LinkedIn

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inDrive

19 hours ago

Senior Head of Regional Marketing LATAM

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 19 hours agoStatus: Live

Job Summary

Location: Mexico City

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Director level

Key Responsibilities

•Own and drive the end-to-end marketing strategy across the LATAM region focused on passenger acquisition, retention, and brand growth.
•Translate business goals into integrated full-funnel marketing plans across performance, brand, offline channels, and partnerships.
•Lead customer-centric growth by understanding user behavior, needs, and regional nuances.
•Develop local brand positioning with consistency and cultural relevance while optimizing marketing investments for measurable impact.
•Build, lead, and mentor a high-performing matrix-structured marketing team and improve marketing effectiveness through experimentation and insights.

Pay and Benefits

Perks:Learning Budget

Key Requirements

•8+ years in digital consumer marketing, including 4–5 years in senior leadership roles.
•Proven track record building and scaling marketing teams in multicultural, matrix environments.
•Experience with mobile-first products, preferably in ride-hailing, marketplaces, or high-growth tech.
•Demonstrated success developing and executing large-scale marketing strategies with clear business impact.
•Fluent English and Spanish, with strong leadership and stakeholder management to influence senior executives.

Experience:8+ yearsDigital consumer marketingRide-hailingMarketplacesHigh-growth tech

Skills:LeadershipStakeholder managementMentoringData-driven thinkingCross-functional collaboration

Languages:EnglishSpanish

Company Brief

inDrive

A ride-hailing and mobility platform that lets passengers and drivers negotiate fares directly in real time. It also offers intercity travel, courier, and delivery services in multiple countries.

Industry: Mobility Platforms

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Headquarters: Mountain View, United States

Founded: 2013

Website LinkedIn