Zopa Bank

5 months ago

Product Marketing Lead

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 13 hours agoStatus: Live

Job Summary

Lead product marketing strategy for a complex portfolio in a product-led fintech environment, shaping propositions, narratives and go-to-market approaches. Partner with Product and Design to ensure marketable products, own end-to-end GTM, and raise the bar for PMM through data-led insight and cross-functional influence.

Location: London

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Manager level

Key Responsibilities

•Own the end-to-end product marketing strategy for a complex product domain or portfolio, aligned to business KPIs and product strategy.
•Define clear positioning, propositions and messaging frameworks that scale across products, features and journeys.
•Act as the senior product marketing voice in product strategy discussions, shaping upstream decisions with a data-led perspective on prioritisation across the roadmap.
•Embed with Product Directors and Design leads to ensure our products are marketable by design and stress-test feature concepts and narratives.
•Lead high-stakes or high-complexity launches end-to-end, partnering with Growth, CRM, Brand & Creative and Comms to deliver customer-first campaigns.

Key Requirements

•Experience in product marketing within a product-led, customer-centric business (fintech or adjacent).
•Owned product marketing for complex products or portfolios, not just single launches.
•Strong in both strategy/positioning and copy/narrative creation.
•Ability to think end-to-end from early product shaping through GTM and post-launch optimization.
•Comfortable influencing senior product and marketing leaders

Experience:Fintech

Skills:CommunicationLeadershipProblem-solving

Company Brief

Zopa Bank

Zopa is a UK-based digital bank and fintech offering savings, personal loans, and credit products. Founded as a peer-to-peer lender, it now operates a regulated retail bank focused on straightforward consumer financial services and competitive rates.

Industry: Retail Banking

Company Size: Large (251 to 1,000 employees)

Growth: Established Company

Headquarters: London, United Kingdom

Founded: 2005

Website LinkedIn

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Zopa Bank

5 months ago

Product Marketing Lead

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 13 hours agoStatus: Live

Job Summary

Location: London

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Manager level

Key Responsibilities

•Own the end-to-end product marketing strategy for a complex product domain or portfolio, aligned to business KPIs and product strategy.
•Define clear positioning, propositions and messaging frameworks that scale across products, features and journeys.
•Act as the senior product marketing voice in product strategy discussions, shaping upstream decisions with a data-led perspective on prioritisation across the roadmap.
•Embed with Product Directors and Design leads to ensure our products are marketable by design and stress-test feature concepts and narratives.
•Lead high-stakes or high-complexity launches end-to-end, partnering with Growth, CRM, Brand & Creative and Comms to deliver customer-first campaigns.

Key Requirements

•Experience in product marketing within a product-led, customer-centric business (fintech or adjacent).
•Owned product marketing for complex products or portfolios, not just single launches.
•Strong in both strategy/positioning and copy/narrative creation.
•Ability to think end-to-end from early product shaping through GTM and post-launch optimization.
•Comfortable influencing senior product and marketing leaders

Experience:Fintech

Skills:CommunicationLeadershipProblem-solving

Company Brief

Zopa Bank

Industry: Retail Banking

Company Size: Large (251 to 1,000 employees)

Growth: Established Company

Headquarters: London, United Kingdom

Founded: 2005

Website LinkedIn