Key Account Manager - UGG

Hoka
Shanghai
Workplace: OnsiteFull timeFunction: Customer Success & Account ManagementSkills: ["Communication","Negotiation","Relationship management","Leadership","Strategic thinking"]

Responsible for growing Deckers' sales and margins in China by directly managing partner retail and wholesale channels, delivering revenue and budget targets, and optimizing resources across marketing, VM, merchandising, and promotions. Builds strong relationships with brand teams, distributors, and retailers, while leading strategic market initiatives, forecasting, and identifying new opportunities and collaborations to drive category growth in China.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Hoka
Hoka
4 months ago

Key Account Manager - UGG

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 6 hours agoStatus: Live

Job Summary

Responsible for growing Deckers' sales and margins in China by directly managing partner retail and wholesale channels, delivering revenue and budget targets, and optimizing resources across marketing, VM, merchandising, and promotions. Builds strong relationships with brand teams, distributors, and retailers, while leading strategic market initiatives, forecasting, and identifying new opportunities and collaborations to drive category growth in China.
Location: Shanghai
Workplace: Onsite
Employment Type: Full time
Job Function: Customer Success & Account Management
Seniority: Manager level

Key Responsibilities

  • •Manage Deckers brands sales strategy in China across retail and wholesale channels to achieve brand objectives, sales, and gross margin across all business channels.
  • •Coordinate with GMM, demand planning, and operations to ensure accurate forecasting and inventory control, overseeing logistics and buying to forecast.
  • •Direct product line merchandising, selection, and selling strategy for the channels as appropriate.
  • •Plan and organize seasonal trade shows for partner retailers and wholesale retailers, guiding them to place seasonal purchase orders in line with the budget.
  • •Identify new distribution and retail opportunities and evaluate potential new/existing retailer agreements.
Travel: Low travel

Key Requirements

  • •Extensive experience in key account management or wholesale sales in the fashion/footwear sector.
  • •Proven ability to manage multiple distribution channels and large retailers.
  • •Strong negotiation, communication, and relationship-building skills.
  • •Experience collaborating with product, marketing, and demand planning teams.
  • •Willingness to travel within China.
Experience:RetailFashionFootwearConsumer goods
Skills:CommunicationNegotiationRelationship managementLeadershipStrategic thinking
Languages:English

Company Brief

Hoka
Deckers Brands designs, markets, and distributes premium footwear, apparel, and accessories through global brands including HOKA, UGG, Teva, and Sanuk, selling via wholesale, e-commerce, and owned retail stores.
Industry: Fashion & Apparel
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Goleta, United States
Founded: 1973
Website