Instrumentl

4 weeks ago

Head of Growth Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 23 hours agoStatus: Live

Job Summary

Lead Instrumentl's multi-channel growth engine to acquire nonprofits, own the pipeline, and drive revenue. Oversee SEO/SEM, Paid Social, Email, and CRO, set targets, manage agencies/contractors, partner with Product, RevOps, Sales, and Finance, and build a data-driven, scalable growth function with AI-enabled workflows.

Location: United States

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Build and own the multi-channel demand engine: SEO/SEM, Paid Social, Email, and emerging channels. Set targets and own the resourcing plan and outcomes behind them.
•Develop creative campaigns and messaging that compels nonprofits and grant-funded organizations to engage and convert.
•Lead our AEO/GEO approach so Instrumentl shows up across traditional and AI-powered discovery.
•Own the conversion funnel from first touch through free-trial activation and Sales handoff.
•Stand up the needed dashboards and reporting infrastructure to support data driven decision making.

Pay and Benefits

Salary: USD 180,000 - 200,000 annually

Equity and Bonus:Equity

Perks:Health InsuranceDentalVision401kHome-office StipendParantal Leave

Key Requirements

•8+ years in demand gen, growth, or performance marketing at B2B SaaS companies.
•Proven track record owning a pipeline number and building a multi-channel demand engine.
•Hands-on experience across SEO/SEM, Paid Social, Email, AEO and CRO.
•Experience managing execution through contractors and agencies while owning strategy and channel decisions.
•Strong cross-functional collaborator — effective working across PMM, Sales, Product, RevOps, and Finance.

Experience:8+ yearsSaaSNonprofitsGrant fundingB2B

Skills:CollaborationCreativityData-drivenStrategic thinkingCommunication

Languages:English

Tech Stack:SEOSEMPaid SocialCROAEOLanding pagesAnalyticsAI

Company Brief

Instrumentl

Provides a SaaS platform that helps nonprofits and grant professionals discover, track, and win grant funding by combining grant prospecting, opportunity tracking, and workflow tools with automated matching and research features.

Industry: Enterprise Software

Company Size: Small (11 to 50 employees)

Growth: Growth Stage Startup

Headquarters: Seattle, United States

Website LinkedIn

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Instrumentl

4 weeks ago

Head of Growth Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 23 hours agoStatus: Live

Job Summary

Location: United States

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Build and own the multi-channel demand engine: SEO/SEM, Paid Social, Email, and emerging channels. Set targets and own the resourcing plan and outcomes behind them.
•Develop creative campaigns and messaging that compels nonprofits and grant-funded organizations to engage and convert.
•Lead our AEO/GEO approach so Instrumentl shows up across traditional and AI-powered discovery.
•Own the conversion funnel from first touch through free-trial activation and Sales handoff.
•Stand up the needed dashboards and reporting infrastructure to support data driven decision making.

Pay and Benefits

Salary: USD 180,000 - 200,000 annually

Equity and Bonus:Equity

Perks:Health InsuranceDentalVision401kHome-office StipendParantal Leave

Key Requirements

•8+ years in demand gen, growth, or performance marketing at B2B SaaS companies.
•Proven track record owning a pipeline number and building a multi-channel demand engine.
•Hands-on experience across SEO/SEM, Paid Social, Email, AEO and CRO.
•Experience managing execution through contractors and agencies while owning strategy and channel decisions.
•Strong cross-functional collaborator — effective working across PMM, Sales, Product, RevOps, and Finance.

Experience:8+ yearsSaaSNonprofitsGrant fundingB2B

Skills:CollaborationCreativityData-drivenStrategic thinkingCommunication

Languages:English

Tech Stack:SEOSEMPaid SocialCROAEOLanding pagesAnalyticsAI

Company Brief

Instrumentl

Industry: Enterprise Software

Company Size: Small (11 to 50 employees)

Growth: Growth Stage Startup

Headquarters: Seattle, United States

Website LinkedIn