Marketing Team Lead

Canonical
EMEA
Workplace: RemoteFull timeFunction: Marketing & GrowthEducation: bachelorsSkills: ["Communication","Leadership","Problem-solving","Collaboration","Influencing"]

Lead cross-functional marketing initiatives to define and execute GTM strategy for Canonical’s software/open source portfolio. Own a core marketing track, shape messaging, align with product, sales, content and partners, run experiments, drive launches and growth, and mentor colleagues for high-impact delivery in a globally distributed, fully remote environment.

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Canonical
Canonical
3 months ago

Marketing Team Lead

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Last checked: 1 hour agoStatus: Live

Job Summary

Lead cross-functional marketing initiatives to define and execute GTM strategy for Canonical’s software/open source portfolio. Own a core marketing track, shape messaging, align with product, sales, content and partners, run experiments, drive launches and growth, and mentor colleagues for high-impact delivery in a globally distributed, fully remote environment.
Location: EMEA
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Director level

Key Responsibilities

  • •Lead GTM strategy and campaign execution in your functional area.
  • •Align with product, sales, content, and partner teams to deliver integrated plans.
  • •Shape messaging, positioning, and assets that resonate with customers.
  • •Design and run experiments to test your hypothesis.
  • •Drive major launches, marketing initiatives, and growth programs.

Pay and Benefits

Perks:Remote WorkLearning BudgetAnnual BonusHoliday LeaveParental Leave

Key Requirements

  • •Strong written and verbal communication in English.
  • •Proven experience in B2B marketing, ideally in software, SaaS, or open source.
  • •Strong track record shaping go-to-market strategy, messaging, and campaigns that move the pipeline.
  • •A leader, growing and elevating others across the organization.
  • •Comfortable using data to evaluate campaigns and refine strategy.
Experience:Open sourceSaaSSoftware
Education:Bachelor's
Skills:CommunicationLeadershipProblem-solvingCollaborationInfluencing
Languages:English
Tech Stack:ABMBudgetingData analysisMarketing automation

Company Brief

Canonical
Develops and maintains Ubuntu, a leading open-source Linux distribution, and provides cloud, IoT, and enterprise support, tooling, and services to enable deployment, management, and security of infrastructure and applications.
Industry: Enterprise Software
Company Size: Enterprise (1,001+ employees)
Growth: Established Company
Funding: Bootstrapped
Headquarters: London, United Kingdom
Founded: 2004
WebsiteLinkedIn