Influencer Marketing Manager (12m FTC)

Gymshark
United Kingdom
Workplace: HybridContractFunction: Marketing & GrowthSkills: ["Leadership","Relationship building","Communication","Problem solving","People development"]

Own and lead a region’s creator/influencer marketing strategy, aligning territory plans to global campaign priorities while delivering against regional OKRs. Manage regional budgets and influencer partnerships, monitor performance and risks, and ensure compliance and local cultural relevance. Lead and develop Executives/Senior Executives, delegate day-to-day execution, oversee recruitment and retention, and ensure accurate influencer payments, invoicing, and PO management.

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Gymshark
Gymshark
8 hours ago

Influencer Marketing Manager (12m FTC)

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Last checked: 4 hours agoStatus: Live

Job Summary

Own and lead a region’s creator/influencer marketing strategy, aligning territory plans to global campaign priorities while delivering against regional OKRs. Manage regional budgets and influencer partnerships, monitor performance and risks, and ensure compliance and local cultural relevance. Lead and develop Executives/Senior Executives, delegate day-to-day execution, oversee recruitment and retention, and ensure accurate influencer payments, invoicing, and PO management.
Location: United Kingdom
Workplace: Hybrid
Employment Type: Contract · 12 months
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Build and deliver the regional influencer plan aligned to global campaign priorities, including seasonal planning and briefs.
  • •Manage regional budgets and influencer partnerships, escalating larger investments and ensuring spend is delivered effectively.
  • •Own regional influencer marketing performance against agreed OKRs, including roster growth, activation quality, compliance, and commercial impact.
  • •Lead, develop, and performance-manage Executives and Senior Executives, including coaching, reviews, delegation, and succession planning.
  • •Oversee regional payment processes, ensuring accurate and timely invoice and PO management.

Pay and Benefits

Perks:Annual BonusHealth InsurancePaid LeavePension SchemeDentalGym MembershipLife AssuranceEmployee Discount

Key Requirements

  • •Proven experience managing a team and delivering influencer/creator marketing performance within a defined market or region.
  • •Strong talent instincts, including assessing creator portfolios, managing renewals, and making clear commercial decisions.
  • •Commercial confidence to build budget plans, own spend decisions, and track pacing throughout the season.
  • •Clear delegation skills, knowing what to own versus push down while holding the team accountable to defined standards.
  • •Relationship-building ability with talent, internal stakeholders, and cross-functional partners.
Skills:LeadershipRelationship buildingCommunicationProblem solvingPeople development
Languages:English

Company Brief

Gymshark
Designs and sells performance-driven fitness apparel, accessories, and lifestyle products direct-to-consumer worldwide, built around a strong social media and community-driven brand presence.
Industry: Fashion & Apparel
Company Size: Large (251 to 1,000 employees)
Revenue: USD 250M to 500M
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Private Equity Backed
Headquarters: Solihull, United Kingdom
Founded: 2012
WebsiteLinkedIn