Integrated Marketing, Creative Marketing Management

Samsung
Plano
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 12-14 yearsEducation: bachelorsSkills: ["Communication","Collaboration","Analytical thinking","Project management"]

Lead integrated marketing and creative marketing strategies for Samsung Electronics America in Plano, TX. Collaborate with cross-functional brand teams to develop assets and delivery schedules, manage marketing funds, analyze market trends, and optimize campaigns. Drive brand awareness and customer engagement while measuring success through KPIs in a dynamic, technology-driven environment.

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FursaFursa
Samsung
Samsung
2 months ago

Integrated Marketing, Creative Marketing Management

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Last checked: 16 days agoStatus: Live

Job Summary

Lead integrated marketing and creative marketing strategies for Samsung Electronics America in Plano, TX. Collaborate with cross-functional brand teams to develop assets and delivery schedules, manage marketing funds, analyze market trends, and optimize campaigns. Drive brand awareness and customer engagement while measuring success through KPIs in a dynamic, technology-driven environment.
Location: Plano
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Develop and execute integrated marketing strategies to drive brand awareness and customer engagement.
  • •Collaborate with brand marketing teams to establish creative assets (e.g., photography, logos, key visuals, messaging) and delivery schedules.
  • •Manage marketing development funds to create innovative sales-generating marketing tactics.
  • •Analyze market trends and customer behavior to inform marketing strategies and optimize campaign performance.
  • •Monitor and report on key performance indicators (KPIs) to measure the success of marketing initiatives.

Pay and Benefits

Perks:Health Insurance401kTuition AssistanceWellness Stipend

Key Requirements

  • •Bachelor's degree in marketing, business, communications, advertising, or a related field.
  • •12-14 years of experience in integrated or creative marketing.
  • •Strong project management and analytical skills.
  • •Proficiency in Microsoft Excel and PowerPoint.
  • •MBA or advanced degree in business or marketing is a plus.
Experience:12-14 yearsMarketingCreative marketingIntegrated marketing
Education:Bachelor's
Skills:CommunicationCollaborationAnalytical thinkingProject management
Languages:English
Tech Stack:ExcelPowerPointCRMSocial mediaDigital marketing

Company Brief

Samsung
Global conglomerate known for consumer electronics, home appliances, semiconductors, displays, and mobile devices. Designs and manufactures a wide range of products and solutions for consumers, enterprises, and industrial customers worldwide.
Industry: Conglomerates & Holding Companies
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Seoul, South Korea
Founded: 1938
Glassdoor
Glassdoor: 3.7
WebsiteLinkedIn