Brand Partnerships Manager (Apps) - Central Europe

TikTok
Warsaw
Workplace: OnsiteFull timeFunction: Business Development & PartnershipsExperience: 5+ yearsSkills: ["Communication","Presentation","Relationship building","Strategic thinking","Data-driven decision-making"]

Drive TikTok revenue growth in the Apps and Gaming vertical by managing and expanding a client portfolio. Serve as the strategic partner for top mobile gaming advertisers—identifying upsell opportunities, crafting data-driven acquisition/retention/monetization strategies, and building strong executive relationships. Coordinate cross-functionally with Product, Engineering, Ad Ops, and Creative to improve partnerships and platform processes while educating clients on emerging mobile gaming and advertising trends.

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FursaFursa
TikTok
TikTok
1 month ago

Brand Partnerships Manager (Apps) - Central Europe

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Source: Company careers pageValidated by: Fursa AI
Last checked: 21 hours agoStatus: Live

Job Summary

Drive TikTok revenue growth in the Apps and Gaming vertical by managing and expanding a client portfolio. Serve as the strategic partner for top mobile gaming advertisers—identifying upsell opportunities, crafting data-driven acquisition/retention/monetization strategies, and building strong executive relationships. Coordinate cross-functionally with Product, Engineering, Ad Ops, and Creative to improve partnerships and platform processes while educating clients on emerging mobile gaming and advertising trends.
Location: Warsaw
Workplace: Onsite
Employment Type: Full time
Job Function: Business Development & Partnerships

Key Responsibilities

  • •Manage and develop an existing client portfolio and execute targeted new acquisition strategies to achieve vertical growth and sales targets.
  • •Identify business upsell opportunities to help clients leverage more of TikTok’s product suite and drive sustainable account growth.
  • •Act as the primary point of contact for top mobile gaming clients, understanding goals, challenges, and roadmaps.
  • •Craft data-driven growth strategies across acquisition, retention, and monetization using customer insights and business intelligence.
  • •Collaborate cross-functionally with Product, Engineering, Ad Ops, and Creative to improve products, processes, and key partnership relationships.

Key Requirements

  • •5+ years of experience in performance mobile advertising, mobile gaming, or app marketing roles (e.g., partnerships, client success, agency-side mobile).
  • •Strong business and commercial acumen with understanding of brand and performance objectives.
  • •Deep understanding of the mobile gaming industry, including publishers, media channels, attribution, and monetization models.
  • •Proficiency with analytics tools and comfort using customer insights and business intelligence to inform strategy.
  • •Excellent communication and presentation skills, including crafting high-impact decks and presenting to executives.
Experience:5+ yearsMobile advertisingMobile gamingApp marketing
Skills:CommunicationPresentationRelationship buildingStrategic thinkingData-driven decision-making
Languages:English
Tech Stack:Analytics tools

Company Brief

TikTok
Short-form video platform that lets users create, share, and discover entertainment content through algorithmic recommendations. It also offers advertising and creator tools for brands, influencers, and businesses.
Industry: Digital Media
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Headquarters: Singapore, Singapore
Founded: 2016
WebsiteLinkedIn