Email Marketing Specialist

Scale Army
Cairo, Buenos Aires, Addis Ababa, Cape Town, Abuja
Workplace: RemoteContractUSD 1,400 - 1,600 monthlyFunction: Marketing & GrowthExperience: 1-2 yearsSkills: ["Attention to detail","Copy editing","Proofreading","Data-driven decision making","Cross-functional collaboration"]

Own end-to-end lifecycle email campaign execution, from planning and production through segmentation, testing, launch, performance analysis, and optimization. Support product announcements, customer engagement, retention, upsell/expansion, and event promotions for B2B prospects and customers. Use A/B testing and audience insights to continually improve results, maintain exceptional copy/editing and proofreading quality, and collaborate with marketing and marketing ops teams while supporting AI-enabled marketing workflows.

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FursaFursa
Scale Army
Scale Army
4 days ago

Email Marketing Specialist

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Source: Company careers pageValidated by: Fursa AI
Last checked: 13 hours agoStatus: Live

Job Summary

Own end-to-end lifecycle email campaign execution, from planning and production through segmentation, testing, launch, performance analysis, and optimization. Support product announcements, customer engagement, retention, upsell/expansion, and event promotions for B2B prospects and customers. Use A/B testing and audience insights to continually improve results, maintain exceptional copy/editing and proofreading quality, and collaborate with marketing and marketing ops teams while supporting AI-enabled marketing workflows.
Location: Cairo, Buenos Aires, Addis Ababa, Cape Town, Abuja
Workplace: Remote
Employment Type: Contract
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Manage end-to-end production and execution of email marketing campaigns across the customer and prospect lifecycle.
  • •Build lifecycle communications, including product announcements, customer engagement, retention, re-engagement, and upsell/expansion campaigns.
  • •Create segmented audiences and tailor messaging based on lifecycle stage, customer/prospect type, and engagement level.
  • •Run A/B testing on subject lines, messaging, content, and calls to action, then apply learnings to continuously optimize campaigns.
  • •Monitor performance, interpret results, and report actionable insights; collaborate with Marketing Ops, Customer Marketing, Product Marketing, Events, Demand Generation, and Creative teams.

Pay and Benefits

Salary: USD 1,400 - 1,600 monthly

Key Requirements

  • •1–2+ years of email marketing experience, ideally in a B2B organization.
  • •Hands-on experience executing B2B lifecycle email campaigns from planning through launch, testing, and optimization.
  • •Experience with audience segmentation and lifecycle marketing for prospects and customers.
  • •Experience conducting A/B tests and using results to improve future campaigns.
  • •Exceptional copy editing, proofreading, grammar, and written communication skills; basic HTML/CSS is a plus.
Experience:1-2 yearsB2BB2B SaaS
Skills:Attention to detailCopy editingProofreadingData-driven decision makingCross-functional collaboration
Tech Stack:HubSpotSalesforceHTMLCSS

Company Brief

Scale Army
Scale Army is a growth marketing agency that helps startups and SMBs scale through performance marketing, paid media, and data-driven customer acquisition strategies tailored to drive revenue and growth.
Industry: Professional Services
Company Size: Small (11 to 50 employees)
Growth: Established Company
Funding: Bootstrapped
Website