Performance Marketing

Kalshi
New York
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 3+ yearsSkills: ["Analytical","Growth mindset","Ownership","Prioritization","Communication"]

As an early-performance marketer on the growth team, you will own paid acquisition across FB/IG, Google, Twitter, and TikTok, optimize ad spend, and refine targeting and messaging for Kalshi's prediction markets. You’ll implement end-to-end tracking, improve attribution, and collaborate with design to create market-specific creatives, aiming to scale paid campaigns and drive user growth.

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FursaFursa
Kalshi
Kalshi
3 years ago

Performance Marketing

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Source: Company careers pageValidated by: Fursa AI
Last checked: 16 hours agoStatus: Live

Job Summary

As an early-performance marketer on the growth team, you will own paid acquisition across FB/IG, Google, Twitter, and TikTok, optimize ad spend, and refine targeting and messaging for Kalshi's prediction markets. You’ll implement end-to-end tracking, improve attribution, and collaborate with design to create market-specific creatives, aiming to scale paid campaigns and drive user growth.
Location: New York
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Lead, iterate, run, and maintain all paid growth efforts, including FB/Instagram, Twitter, and Tiktok
  • •Run our AdWords bidding strategy (with a goal to improve our SEO)
  • •Establish disciplined end-to-end tracking for our funnel based on different channels
  • •Improve customer attribution and refine our understanding of customer segments
  • •Test and iterate on our messaging and value props

Pay and Benefits

Equity and Bonus:Equity
Perks:Equity

Key Requirements

  • •3+ years of experience in performance marketing, digital marketing, or a similar role (this is not necessary)
  • •Proven track record of driving growth and user acquisition for online products
  • •Strong analytical skills and data fluency
  • •Proficient with Facebook/Instagram, Google, Twitter, and Tiktok
  • •Excellent judgment on task prioritizations
Experience:3+ yearsFintechPrediction markets
Skills:AnalyticalGrowth mindsetOwnershipPrioritizationCommunication
Languages:English
Tech Stack:FacebookInstagramGoogle AdsTwitterTikTokSEOAI

Company Brief

Kalshi
Operates a regulated exchange offering event-based contracts that let users trade outcomes on real-world events, providing a marketplace for hedging and speculation across political, economic, and market-related questions.
Industry: Trading Platforms
Company Size: Medium (51 to 250 employees)
Growth: Scaleup
Funding: Series C
Headquarters: New York, United States
Founded: 2018
WebsiteLinkedIn