Marketing Manager

Appdirect
Buenos Aires, El Salvador
Workplace: HybridFull timeFunction: Marketing & GrowthExperience: 5-7 yearsSkills: ["Stakeholder management","Communication","Collaboration","Presentation","Problem-solving"]

Marketing Manager for a subsidiary BU at AppDirect, translating BU strategy into integrated marketing plans and driving execution to deliver measurable business results. You’ll own campaign strategy across digital, events, content, and enablement, lead product launches, and measure KPIs against pipeline and revenue goals in a hybrid, IC role centered on Firstbase.

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Appdirect
Appdirect
4 months ago

Marketing Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 12 hours agoStatus: Live

Job Summary

Marketing Manager for a subsidiary BU at AppDirect, translating BU strategy into integrated marketing plans and driving execution to deliver measurable business results. You’ll own campaign strategy across digital, events, content, and enablement, lead product launches, and measure KPIs against pipeline and revenue goals in a hybrid, IC role centered on Firstbase.
Location: Buenos Aires, El Salvador
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Develop and execute integrated annual and quarterly marketing plans
  • •Own campaign strategy across digital, events, content, and enablement
  • •Lead product launches and go-to-market initiatives
  • •Establish campaign KPIs and measure performance against pipeline and revenue goals
  • •Translate business priorities into marketing programs with clear ROI expectations

Pay and Benefits

Perks:Medical CoverageEnglish Lessons

Key Requirements

  • •5–7 years of B2B marketing experience, preferably in SaaS, technology, telecom, or services
  • •Experience owning marketing strategy for a product line, BU, or revenue segment
  • •Strong understanding of direct and/or channel go-to-market models
  • •Demonstrated ability to drive measurable pipeline impact
  • •Experience leveraging AI tools to enhance productivity and streamline day-to-day workflows
Experience:5-7 yearsSaaSTechnologyTelecomServicesB2B marketing
Skills:Stakeholder managementCommunicationCollaborationPresentationProblem-solving
Languages:English
Tech Stack:AI tools

Company Brief

Appdirect
Provides a cloud commerce platform enabling businesses and service providers to sell, distribute, and manage subscriptions, digital services, and third-party applications through marketplaces and billing/commerce tools.
Industry: Enterprise Software
Company Size: Large (251 to 1,000 employees)
Growth: Established Company
Funding: Series D
Headquarters: San Francisco, United States
Founded: 2009
WebsiteLinkedIn