Content Strategy Operation Expert - Lemon 8

ByteDance
Los Angeles
Workplace: OnsiteFull timeFunction: Strategy & Corporate DevelopmentSkills: ["Strategic thinking","Logical reasoning","Communication","Teamwork","Management","Problem-solving","Content mindset","Content trend sensitivity"]

Own Lemon8’s content strategy and operations by studying in-app content creation and consumption with user research and data analysis. Synthesize global user insights and market demand to define medium- and long-term topics and goals. Drive high-quality UGC supply through off-platform trends and creator/KOL strategy, while collaborating with Product, User Growth, and Marketing to increase popularity, reputation, and overall product growth.

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FursaFursa
ByteDance
ByteDance
1 month ago

Content Strategy Operation Expert - Lemon 8

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Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 30 days agoStatus: Live
Reposted: similar role first listed 1 month ago

Job Summary

Own Lemon8’s content strategy and operations by studying in-app content creation and consumption with user research and data analysis. Synthesize global user insights and market demand to define medium- and long-term topics and goals. Drive high-quality UGC supply through off-platform trends and creator/KOL strategy, while collaborating with Product, User Growth, and Marketing to increase popularity, reputation, and overall product growth.
Location: Los Angeles
Workplace: Onsite
Employment Type: Full time
Job Function: Strategy & Corporate Development
Seniority: Mid level

Key Responsibilities

  • •Assess in-app content creation and consumption status using user research and data analysis.
  • •Develop medium- and long-term content topics and goals by combining global user portraits with market demand.
  • •Increase the supply of high-quality authentic UGC by leveraging off-platform hot topics and improving UGC growth and interaction.
  • •Understand global creator market needs for creators and KOLs and formulate creator/KOL strategies to expand and represent Lemon8.
  • •Collaborate with Product, User Growth, and Marketing teams to drive popularity and reputation through viral content operations, event marketing, and market promotion.

Key Requirements

  • •Strong strategic thinking and logical reasoning, able to independently develop strategies from data analysis and content insights.
  • •Excellent communication, teamwork, and management skills; can break down and deliver targets independently or lead a team.
  • •High sensitivity to content trends and familiarity with social media operations and internet product growth methodologies.
Skills:Strategic thinkingLogical reasoningCommunicationTeamworkManagementProblem-solvingContent mindsetContent trend sensitivity

Company Brief

ByteDance
Develops consumer internet and content platforms, including TikTok and other apps for short-form video, news, and entertainment. It also builds advertising, commerce, and creator tools that connect audiences, brands, and publishers across global markets.
Industry: Digital Media
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Established Company
Headquarters: Beijing, China
Founded: 2012
WebsiteLinkedIn