Anthropic

3 months ago

Head of Programmatic Outcomes — Product

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 12 hours agoStatus: Live

Job Summary

Lead and own product-led activation and adoption for Anthropic’s Claude platform, partnering with Product, Growth Marketing, and Strategy to drive population-scale activation and habit formation. Shape onboarding, telemetry, and in-product experiences to accelerate value realization, elevate the GTM voice in product decisions, and scale programmatic motions across knowledge-worker use cases.

Location: San Francisco

Workplace: Onsite

Employment Type: Full time

Job Function: Administration & Executive Assistance

Seniority: Director level

Key Responsibilities

•Drive the PLG activation strategy across Claude Teams, Claude for Enterprise, Claude Code, and API — partnering with Product PMs and Growth Marketing to define plays that drive adoption from first login to habitual daily use.
•Co-design onboarding sequences, in-product nudges, and activation milestones with Product — then codify them so the Customer Outcomes team and partners execute at scale.
•Shape the product telemetry inputs to the Claude Control Tower — partnering with Product Engineering and the Systems capability lead to define which usage signals indicate healthy vs. at-risk accounts and trigger the right human or automated interventions.
•Partner closely with Product PMs to ensure the activation motion is built into the product, not bolted on — serving as the dedicated GTM voice advocating for UX patterns and enablement features that reduce time-to-value, and reducing duplication between Product-owned onboarding and CS-owned playbooks.
•Develop and test hypothesis-driven activation plays across specific knowledge-worker use cases (Finance, Legal, HR, exec workflows) — codifying what converts at scale.

Pay and Benefits

Salary: USD 315,000 - 350,000 annually

Key Requirements

•8+ years in PLG, growth PM, product marketing, or CS strategy with direct ownership of activation or adoption metrics.
•Experience designing and running product-led onboarding or activation programs at enterprise SaaS or AI companies — not just contributing to them.
•Deep understanding of how product telemetry translates into adoption signals and how to trigger the right human and automated interventions.
•Strong cross-functional fluency: you\'ve worked embedded with Product teams while maintaining a GTM orientation and commercial accountability.
•Track record of building programmatic motions that generate scale across a large customer base — not one-off account customizations.

Experience:8+ yearsEnterprise SaaSAISaaSGrowth

Education:Bachelor's

Skills:LeadershipCommunicationCollaborationProblem-solving

Languages:English

Company Brief

Anthropic

Develops large-scale AI systems and safety research to create reliable, steerable, and interpretable AI assistants and models for commercial and research applications.

Industry: AI & Machine Learning

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Valuation: Unicorn (USD 1B+)

Funding: Series C

Headquarters: San Francisco, United States

Founded: 2021

Website LinkedIn

Loading job details...

Preparing the role view and application actions.

Anthropic

3 months ago

Head of Programmatic Outcomes — Product

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 12 hours agoStatus: Live

Job Summary

Location: San Francisco

Workplace: Onsite

Employment Type: Full time

Job Function: Administration & Executive Assistance

Seniority: Director level

Key Responsibilities

•Drive the PLG activation strategy across Claude Teams, Claude for Enterprise, Claude Code, and API — partnering with Product PMs and Growth Marketing to define plays that drive adoption from first login to habitual daily use.
•Co-design onboarding sequences, in-product nudges, and activation milestones with Product — then codify them so the Customer Outcomes team and partners execute at scale.
•Shape the product telemetry inputs to the Claude Control Tower — partnering with Product Engineering and the Systems capability lead to define which usage signals indicate healthy vs. at-risk accounts and trigger the right human or automated interventions.
•Partner closely with Product PMs to ensure the activation motion is built into the product, not bolted on — serving as the dedicated GTM voice advocating for UX patterns and enablement features that reduce time-to-value, and reducing duplication between Product-owned onboarding and CS-owned playbooks.
•Develop and test hypothesis-driven activation plays across specific knowledge-worker use cases (Finance, Legal, HR, exec workflows) — codifying what converts at scale.

Pay and Benefits

Salary: USD 315,000 - 350,000 annually

Key Requirements

•8+ years in PLG, growth PM, product marketing, or CS strategy with direct ownership of activation or adoption metrics.
•Experience designing and running product-led onboarding or activation programs at enterprise SaaS or AI companies — not just contributing to them.
•Deep understanding of how product telemetry translates into adoption signals and how to trigger the right human and automated interventions.
•Strong cross-functional fluency: you\'ve worked embedded with Product teams while maintaining a GTM orientation and commercial accountability.
•Track record of building programmatic motions that generate scale across a large customer base — not one-off account customizations.

Experience:8+ yearsEnterprise SaaSAISaaSGrowth

Education:Bachelor's

Skills:LeadershipCommunicationCollaborationProblem-solving

Languages:English

Company Brief

Anthropic

Develops large-scale AI systems and safety research to create reliable, steerable, and interpretable AI assistants and models for commercial and research applications.

Industry: AI & Machine Learning

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Valuation: Unicorn (USD 1B+)

Funding: Series C

Headquarters: San Francisco, United States

Founded: 2021

Website LinkedIn