Senior Marketing Manager

Visa
Tashkent
Workplace: OnsiteFull timeFunction: Marketing & GrowthEducation: bachelorsSkills: ["Multicultural sensitivity","Interpersonal relationship management","Planning","Organizational skills","Problem-solving","Communication","Analytical skills","Initiative","Ability to work under short timelines"]

Lead consumer-facing and support client marketing for Visa in Uzbekistan, shaping brand relevance and preference across B2C and B2B. Oversee end-to-end strategy and execution across brand, product, sponsorship/partnerships, and digital marketing, including agency briefing, media partnerships, and content creation. Manage sponsorship activations, performance analysis, and stakeholder coordination across agencies, merchants, and banks, while advancing long-term brand health and share of voice.

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FursaFursa
Visa
Visa
13 minutes ago

Senior Marketing Manager

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Job Summary

Lead consumer-facing and support client marketing for Visa in Uzbekistan, shaping brand relevance and preference across B2C and B2B. Oversee end-to-end strategy and execution across brand, product, sponsorship/partnerships, and digital marketing, including agency briefing, media partnerships, and content creation. Manage sponsorship activations, performance analysis, and stakeholder coordination across agencies, merchants, and banks, while advancing long-term brand health and share of voice.
Location: Tashkent
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Develop and execute Uzbekistan-tailored marketing strategies aligned to regional business objectives and consumer insights.
  • •Lead end-to-end campaign development, including agency briefing, digital execution, media partnerships, and content creation.
  • •Activate and manage global and local sponsorship platforms, plus deliver post-campaign analysis and performance reporting.
  • •Manage the marketing agency and media buying partners across budgeting, channel planning, data analysis, and media optimization.
  • •Manage stakeholders and budgets, ensuring compliance with Visa brand and policy guidelines and accurate forecasting and reporting.

Key Requirements

  • •Bachelor’s degree in marketing, business, or related field with a marketing foundation.
  • •Minimum 10 years of marketing experience, preferably in finance/payment industry, retail, services, Creative Agency, or similar.
  • •Proven experience managing 360° campaigns with strong digital, social, and content marketing capabilities.
  • •Demonstrated track record developing and implementing integrated campaigns, including marketing consultancy and agency management.
  • •Fluent Uzbek, English, and Russian, with multicultural sensitivity and strong planning, organizational, problem-solving, and interpersonal skills.
Experience:PaymentsFinancePayment industryRetailServicesCreative agency
Education:Bachelor's in marketing, business, or a related field
Skills:Multicultural sensitivityInterpersonal relationship managementPlanningOrganizational skillsProblem-solvingCommunicationAnalytical skillsInitiativeAbility to work under short timelines
Languages:UzbekEnglishRussian

Company Brief

Visa
Global payments technology company that operates the VisaNet electronic payments network, facilitating credit, debit and digital transactions between consumers, merchants, financial institutions and governments worldwide.
Industry: Payments
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Francisco, United States
Founded: 1958
Glassdoor
Glassdoor: 3.8
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