Adidas

1 month ago

Performance Marketing Specialist (Holon, HaMerkaz, IL)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 8 hours agoStatus: Live

Job Summary

Lead performance marketing initiatives to accelerate Adidas eCommerce growth in Emerging Markets across Paid Search, Programmatic Display, Paid Social, and Audience Management. Own budget phasing, collaborate with agencies and cross-functional teams, coach and empower the Paid Search/Programmatic/Audience Management teams, and drive KPI-driven optimization to achieve sales and ROI targets.

Location: Israel

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Lead the devising and implementation the Performance marketing roadmap including eCommerce Paid Search, Programmatic (Display and Paid Social), Audience Management strategies, Affiliate marketing and more
•Accountable for the phasing and allocation of the paid search and PM budget
•Empower and coach the Paid Search, Programmatic and Audience Management to deliver against KPIs and customer acquisition goals across these channels to drive adidas eCommerce Emerging Markets to achieve stated business goals
•Ensure accurate and regular testing, reporting, optimisation and analysis is implemented across Paid Search, Programmatic and Audience Management activities to identify key levers and opportunities for improvements
•Collaborate and work with media agency across Paid Search, Programmatic Display, Paid Social and Audience Management to meet agreed targets

Key Requirements

•Bachelor's or Master’s degree in a relevant field with 3+ years of digital marketing experience (agency or client side)
•Forecasting, planning and managing large budgets across multiple channels, markets and campaigns
•Hands-on experience with Google Ads, DoubleClick Campaign Manager, Adobe Analytics, Google Analytics, Facebook Advertising and Programmatic Buying
•Ability to lead digital marketing activity across multiple channels, markets and languages, driving cross-functional collaboration
•Strong communication skills and ability to coach and develop teams (clusters and agency)

Experience:EcommerceRetailDigital marketing

Education:Bachelor's

Skills:CommunicationLeadershipAnalyticalTeam-managementBudgeting

Languages:English

Tech Stack:Google AdsDoubleClick Campaign ManagerAdobe AnalyticsGoogle AnalyticsFacebook AdvertisingProgrammatic Buying

Company Brief

Adidas

Global sportswear company designing, manufacturing, and selling athletic footwear, apparel, and accessories. Serves consumers and athletes through branded products, direct-to-consumer retail, and wholesale channels worldwide.

Industry: Fashion & Apparel

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Herzogenaurach, Germany

Founded: 1949

Glassdoor: 3.8

Website LinkedIn Glassdoor

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Adidas

1 month ago

Performance Marketing Specialist (Holon, HaMerkaz, IL)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 8 hours agoStatus: Live

Job Summary

Location: Israel

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Lead the devising and implementation the Performance marketing roadmap including eCommerce Paid Search, Programmatic (Display and Paid Social), Audience Management strategies, Affiliate marketing and more
•Accountable for the phasing and allocation of the paid search and PM budget
•Empower and coach the Paid Search, Programmatic and Audience Management to deliver against KPIs and customer acquisition goals across these channels to drive adidas eCommerce Emerging Markets to achieve stated business goals
•Ensure accurate and regular testing, reporting, optimisation and analysis is implemented across Paid Search, Programmatic and Audience Management activities to identify key levers and opportunities for improvements
•Collaborate and work with media agency across Paid Search, Programmatic Display, Paid Social and Audience Management to meet agreed targets

Key Requirements

•Bachelor's or Master’s degree in a relevant field with 3+ years of digital marketing experience (agency or client side)
•Forecasting, planning and managing large budgets across multiple channels, markets and campaigns
•Hands-on experience with Google Ads, DoubleClick Campaign Manager, Adobe Analytics, Google Analytics, Facebook Advertising and Programmatic Buying
•Ability to lead digital marketing activity across multiple channels, markets and languages, driving cross-functional collaboration
•Strong communication skills and ability to coach and develop teams (clusters and agency)

Experience:EcommerceRetailDigital marketing

Education:Bachelor's

Skills:CommunicationLeadershipAnalyticalTeam-managementBudgeting

Languages:English

Tech Stack:Google AdsDoubleClick Campaign ManagerAdobe AnalyticsGoogle AnalyticsFacebook AdvertisingProgrammatic Buying

Company Brief

Adidas

Industry: Fashion & Apparel

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Herzogenaurach, Germany

Founded: 1949

Glassdoor: 3.8

Website LinkedIn Glassdoor