Head of Demand Generation & Growth Marketing
Cresta
New York, San Francisco, United States
Workplace: HybridFull timeUSD 280,000 - 330,000 annuallyFunction: Marketing & GrowthExperience: 7+ yearsEducation: bachelorsSkills: ["Analytical rigor","Data-driven mindset","Collaboration","Creative experimentation","Leadership"]Own and accelerate customer acquisition, conversion, and expansion by building a unified growth strategy across performance marketing, website optimization, demand generation, product-led initiatives, and lifecycle automation. Lead and optimize growth marketing for scalable, efficient ROI, drive SEO/AEO and content performance for high-intent organic traffic, and implement experimentation and channel evaluation. Collaborate with Product, Product Marketing, RevOps, and Sales while managing agencies and the growth marketing tech stack.
