Marketing Associate - SEA

Binance
Indonesia, Philippines
Workplace: RemoteFull timeFunction: Marketing & GrowthExperience: 2+ yearsSkills: ["Ownership","Emotional intelligence","Organization","Multitasking","Time management"]

Execute local marketing initiatives to grow Binance’s affiliate ecosystem and community in Indonesia. Manage affiliate relationships, analyze campaign performance and ROI, and oversee affiliate budgets and campaign integrity. Lead integrated campaigns from strategy through measurement, and continuously develop content, channels, and creatives for experimentation and acquisition growth. Build community through social channels, forums, and events, coordinating across teams to drive partner and market insights.

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FursaFursa
Binance
Binance
3 years ago

Marketing Associate - SEA

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Source: Company careers pageValidated by: Fursa AI
Last checked: 10 hours agoStatus: Live

Job Summary

Execute local marketing initiatives to grow Binance’s affiliate ecosystem and community in Indonesia. Manage affiliate relationships, analyze campaign performance and ROI, and oversee affiliate budgets and campaign integrity. Lead integrated campaigns from strategy through measurement, and continuously develop content, channels, and creatives for experimentation and acquisition growth. Build community through social channels, forums, and events, coordinating across teams to drive partner and market insights.
Location: Indonesia, Philippines
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Execute local marketing efforts with a hands-on approach and manage relationships with affiliate partners to grow the affiliate scheme.
  • •Analyze affiliate campaign activity to ensure affiliates deliver best ROI and manage the affiliate budget (commission and spend).
  • •Oversee affiliate campaigns to ensure integrity and adherence to standards; run integrated campaigns from strategy and briefs through execution and measurement.
  • •Create and optimize new content, channels, creatives, and experimentation ideas to drive acquisition growth.
  • •Build and manage community via local social channels; moderate forums and chat groups and plan online/offline events while coordinating across teams.

Key Requirements

  • •2+ years launching community initiatives (e.g., online forum, ambassador program, event series, email newsletter) and managing social media (Instagram, Facebook, Telegram).
  • •1+ years managing online/offline events.
  • •Proven community management and engagement track record via Telegram or similar channels.
  • •Understanding of cryptocurrency-related terminologies, trends, and interest in crypto culture.
  • •Excellent professional Indonesian and English writing/speaking skills, with strong organization, multitasking, and time management.
Experience:2+ yearsCommunityCryptoCryptocurrencyStart-up
Skills:OwnershipEmotional intelligenceOrganizationMultitaskingTime management
Languages:IndonesianEnglish
Tech Stack:InstagramFacebookTelegramEmail newsletterForumsSocial channels

Company Brief

Binance
Operates one of the world’s largest cryptocurrency exchanges, offering spot and derivatives trading, a native token (BNB), wallet services, staking, and a broad suite of crypto financial products and infrastructure.
Industry: Trading Platforms
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Established Company
Valuation: Unicorn (USD 1B+)
Funding: Bootstrapped
Headquarters: George Town, Cayman Islands
Founded: 2017
WebsiteLinkedIn